LTN - Leaderboard - 5-10-21

Analysis for 'Events'

  • CTV Ad Summit Session Videos (Second Day) Are Available

    Following up yesterday’s post, today I’m pleased to share video recordings of the 7 sessions from the second afternoon of last week’s Connected TV Advertising Summit virtual. Below I have also included the session description for each, along with the speakers. (Note the CTV Ad Summit web site has been de-activated, post conference). Reminder, the first afternoon's session recordings are here.

    For anyone focused on how to succeed in CTV advertising, there are lots of really valuable insights and data. For example, to get a sense of why the CTV ad opportunity will exceed $27 billion by 2025 in the U.S. alone, watch the presentation from eMarketer / Insider Intelligence’s Eric Haggstrom. To learn how buyers are thinking about CTV ads, watch the session with Amplifi/Dentsu’s Mike Law and Cara Lewis. To learn about Roku’s playbook for CTV success, watch the interview with Alison Levin.

    And don’t miss the panels focused on programmatic’s role in CTV, how smart TV makers are positioning themselves for ad success, the new rules of targeting/data and the big changes coming to TV advertising.

    If you attended please see my email yesterday with an attendee survey. I’m very interested in your feedback on the Summit and how to further improve it.

    Watch the session videos now!

     
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  • CTV Ad Summit Session Videos (First Day) Are Available

    Last Wednesday and Thursday’s Connected TV Ad Summit virtual included 46 industry executives speaking on 14 different sessions over two afternoon. Having watched all of the sessions, I think they include tons of valuable insights and data that is actionable for anyone looking to succeed in CTV advertising.

    I’ll be posting more in-depth about my key takeaways from the CTV Ad Summit, but for today, I’m pleased to share video recordings of the 7 sessions from the first afternoon (I’ll post the videos from the second afternoon tomorrow). Below I have also included the session description for each, along with the speakers. (Note the CTV Ad Summit web site has been de-activated, post conference).

    If you attended please keep an eye out for email with an attendee survey. I’m very interested in your feedback on the Summit and how to further improve it.

    Watch the session videos now!

     
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  • Connected TV Advertising Summit Virtual on June 9th and 10th

    The Connected TV Advertising Summit virtual will be taking place on June 9th and 10th, starting at 1pm ET / 10am PT each day.

    Registration is complimentary. If you haven’t registered already, you can do so during the Summit and you’ll receive an email from VideoNuze Events with the Zoom links.

    You can also follow along on Twitter at #CTVAds2021. See you at the Summit!

     
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  • Don’t Delay: Tomorrow the CTV Ad Summit (virtual) Starts, With Over 45 Speakers on 14 Sessions

    A final reminder, tomorrow afternoon and Thursday afternoon are VideoNuze’s Connected TV Advertising Summit virtual, featuring over 45 speakers on 14 sessions. Registration for the CTV Ad Summit is complimentary and all attendees will be entered to win a 50-inch Roku TV and Smart Soundbar, generously provided by Roku.

    Each afternoon will kick off with a research presentation sizing the massive size of the CTV advertising opportunity. Tomorrow Bruce Leichtman from Leichtman Research Group will share newly released data highlighting, among other things, that CTVs are now in 82% of U.S. homes, with over 400 million devices deployed. On Thursday Eric Haggstrom from eMarketer / Insider Intelligence will share the details of the firm’s CTV ad forecast in the U.S., which it recently increased to over $27 billion per year by 2025.

    The conference also features executives from Roku, NBCUniversal, Bloomberg, Tubi, Amplifi/Dentsu, Publicis, LG, Samsung, VIZIO, Vevo, A+E Networks, fuboTV, Crackle, Digitas and many others. They will explore all of the most important topics in CTV advertising, including challenges that still need to be worked out, in transparency, measurement and frequency, for example.

    Many thanks to our partners Beachfront, Comcast Technology Solutions, DoubleVerify, Evergent, Extreme Reach, IRIS.TV, Mediaocean, Roku, Verizon Media, Wurl and Xandr.

    REGISTER NOW!

    (If you’ve already signed up, please disregard this message and check your inbox for important Zoom links for the conference.)

     
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  • One Week From Today: CTV Ad Summit With Over 45 Speakers Confirmed

    One week from today, on June 9th and 10th is VideoNuze’s Connected TV Advertising Summit virtual, which will feature over 45 speakers on 14 sessions. Registration is complimentary and all attendees will be entered to win a Roku TV and Smart Soundbar generously provided by Roku.

    The CTV Ad Summit will be the most in-depth conference of the year focused on CTV, which recent IAB research found is the fastest-growing part of the video landscape. Among the highlights of the program, Eric Haggstrom from eMarketer / Insider Intelligence will share the details of the firm’s CTV ad forecast in the U.S., which it recently increased to over $27 billion per year by 2025.

    The conference also features executives from Roku, NBCUniversal, Bloomberg, Tubi, Amplifi/Dentsu, Publicis, LG, Samsung, VIZIO, Vevo, A+E Networks, eMarketer, fuboTV, Crackle, Digitas and many others, who will share data and insights that attendees can use to succeed in CTV.

    Many thanks to our Gold partners Beachfront, Comcast Technology Solutions, DoubleVerify, Evergent, Extreme Reach, IRIS.TV, Mediaocean, Roku, Verizon Media, Wurl and Xandr.

    REGISTER NOW!


    (If you’ve already signed up, please disregard this message and check your inbox for important Zoom links for the conference.)

     
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  • Two Weeks From Today: Connected TV Ad Summit, 45 Speakers Confirmed, Complimentary Signup

    Reminder that VideoNuze’s Connected TV Advertising Summit virtual is two weeks from today, on June 9th and 10th afternoons. The CTV Ad Summit will be the most in-depth conference of the year focused specifically on CTV, with 45 speakers on 14 sessions. Registration is complimentary and all attendees will be entered to win a Roku TV and Smart Soundbar generously provided by Roku.

    Executives from Roku, NBCUniversal, Bloomberg, Tubi, Amplifi/Dentsu, Publicis, LG, Samsung, VIZIO, Vevo, A+E Networks, eMarketer, fuboTV, Digitas and many more will share data and insights that attendees can use to succeed in CTV.

    Many thanks to our Gold partners Beachfront, Comcast Technology Solutions, DoubleVerify, Evergent, Extreme Reach, IRIS.TV, Mediaocean, Roku, Verizon Media, Wurl and Xandr.

    REGISTER NOW!

     
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  • DoubleVerify’s Director of Product Strategy John Ross on Improving CTV Ad Transparency

    DoubleVerify’s director of product strategy John Ross explains how improving CTV ad transparency is critical to bolstering advertisers’ trust in a 10-minute interview below. DoubleVerify found a 3x increase in fraudulent CTV impressions in 2020 vs. 2019, which John attributes to CTV’s higher CPMs.

    This is a huge problem DoubleVerify is addressing, because CTV ad buyers are increasingly coming from TV, where brand safety and highly specific details about where ads ran are the norm. CTV needs to tackle these challenges in order for advertisers to gain further confidence in CTV and grow spending. John also talks about the role programmatic is playing in CTV and related transparency issues.

    John will be speaking at VideoNuze’s CTV Ad Summit virtual on June 9th and 10th, on the session “Programmatic’s Role in CTV Advertising” with Philo and Xandr. Registration is complimentary and you can win a Roku TV and Streaming Soundbar.

    Watch the interview now!

     
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  • Extreme Reach’s CTO Dan Brackett on CTV Ad Innovation

    Extreme Reach’s CTO and Co-Founder Dan Brackett discusses innovation in connected TV advertising in a 10 minute interview below. With its recent acquisition of Adstream, Dan explains how Extreme Reach’s technology enables advertisers and agencies to manage their creative supply chain and seamlessly activate their video campaigns across devices and services globally. Extreme Reach also handles all the talent rights management.

    Dan explains that these ongoing innovations in creative asset workflows reduce friction and enhance advertisers’ campaign ROIs. They’re also helping unify data and reporting so advertisers have better insight into campaign performance.

    Hear more from Dan at VideoNuze’s CTV Ad Summit virtual on June 9th and 10th, on the session “CTV Innovation: What’s Coming Next?” With Origin Media and Vevo. Registration is complimentary and you can win a Roku TV and Streaming Soundbar.

    Watch the interview now!

     
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  • CTV Ad Summit Virtual Program Posted; 30+ Speakers Confirmed

    The program for the Connected TV Advertising Summit virtual on June 9th and 10th is now posted, with over 30 speakers confirmed. Reminder that registration is complimentary and all attendees will be entered to win a Roku TV and Smart Soundbar generously provided by Roku.

    Executives from Roku, NBCUniversal, Bloomberg, Amplifi/Dentsu, Publicis, LG, Samsung, VIZIO, Vevo, A+E Networks, eMarketer and many more will be sharing their insights and perspectives on all the hottest CTV topics.

    The program’s sessions will explore topics such as how ad spending is moving to CTV/streaming as linear TV consumption declines, the role of FAST/AVOD, navigating omnichannel marketing with CTV, programmatic’s role, data/targeting, smart TV makers' ad strategies and more. There will be presentations by leading industry data providers eMarketer and Leichtman Research Group, and interviews with Roku and Bloomberg executives.

    Many thanks to our Gold partners Beachfront, DoubleVerify, Evergent, Extreme Reach, IRIS.TV, Mediaocean, Roku, Wurl and Xandr. To learn more about sponsorship opportunities please contact me.

    REGISTER NOW!

     
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  • Complimentary Registration for Connected TV Advertising Summit (virtual) on June 9th and 10th

    Registration is complimentary for VideoNuze’s next Connected TV Advertising Summit (virtual) which will be on the afternoons of June 9th and 10th. In addition, all attendees will be entered to win a Roku TV and Smart Soundbar generously provided by Roku.

    CTV and streaming have moved to center stage for all buyers and sellers of premium video advertising. Next week’s NewFronts presentations will highlight how viewer behavior is shifting from linear TV consumption via traditional pay-TV to streaming via connected TVs. The consequence is that advertisers need to shift a portion of their spending to reach audiences (especially younger viewers) who can’t be accessed via linear TV any longer.

    While the access rationale is compelling, the other piece of the equation is that CTV/streaming give advertisers targeting, measurement and attribution capabilities traditionally associated with digital. This means that CTV/streaming can be used for both branding and performance-oriented campaigns. As advertisers seek better return on ad spend, CTV/streaming’s ability to meet performance KPIs is highly appealing.

    We’ll be digging deep into these main themes and related topics at the CTV Ad Summit (program coming soon). You’ll hear from senior executives at ad buyers, content providers, technology companies and other stakeholders. The goal is to help attendees understand how to succeed as the world moves to a CTV/streaming-first approach.  

    Many thanks to our Gold partners Beachfront, Extreme Reach, Mediaocean, Roku and Xandr. To learn more about sponsorship opportunities please contact me.

    REGISTER NOW!

     
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  • Win a Roku TV and Smart Soundbar at the Connected TV Advertising Summit (Virtual) on June 9th and 10th

    A reminder that VideoNuze’s next Connected TV Advertising Summit (Virtual) will be on the afternoons of June 9th and 10th. Registration is complimentary and all attendees will be entered to win a 50-inch Roku TV and Smart Soundbar generously provided by Roku.

    CTVs and streaming have become the top priority for content providers of all sizes, as well as advertisers looking to reach younger cord-cutters in particular. The pandemic and proliferation of ad-supported streaming services has driven CTV usage higher; earlier this week FreeWheel reported that 62% of consumption on devices in the second half of 2020 was on CTVs. eMarketer predicts CTV advertising in the U.S. alone will jump to $18.3 billion in 2024, up 61% from 2021.
     
    VideoNuze’s 2021 Connected TV Advertising Summit (Virtual) will bring together senior executives from ad buyers, content providers, technology companies and other stakeholders. The two afternoons of high-impact learning will include one-on-one interviews, panel discussions and research presentations with fresh, actionable data. Once again, the CTV Ad Summit will be the most focused, in-depth conference of the year on CTVs and CTV advertising.

    If your business success depends on understanding the future of CTV, the CTV Ad Summit is a must-attend event.

    Many thanks to our Gold partners Beachfront, Extreme Reach, Mediaocean, Roku and Xandr. To learn more about sponsorship opportunities please contact me.

    REGISTER NOW!

     
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  • Hear from NBCUniversal, ViacomCBS, GroupM, Bloomberg and Many More at CTV Ad Summit on Sept. 21 and 22

    We have an amazing lineup of speakers and sessions for the Connected TV Advertising Summit Virtual Event on September 21 and 22.

    Executives from NBCUniversal, ViacomCBS, GroupM, Bloomberg, Amplifi, Roku, Vizio, VEVO, Tubi and many more will be sharing their insights and perspectives on all the hottest CTV topics. If your business depends on the growth and success of CTV, join us for these two afternoons of high-impact learning.

    Reminder that registration is complimentary and one attendee will win a Roku living room makeover including a Roku TV, wireless speakers, wireless sub-woofer and one year Netflix subscription, all generously provided by Roku.

    Many thanks to our CTV Ad Summit's 8 partners who have been so gracious and supportive. Our Presenting partner is Deloitte; Gold partners are Extreme Reach and SpringServe; Silver partners include Beachfront, SpotX, Roku and Xandr and Branding Partner Verizon Media. Please contact me if you’d like to learn more about sponsorship opportunities.

    Complimentary sign up now!

    (If you’ve already signed up, please disregard this message)

     
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  • Connected TV Advertising Summit Goes Virtual - Complimentary Sign Up Now

    With the Covid-19 pandemic ongoing, this year the Connected TV Advertising Summit will be a virtual event, on the afternoons of September 21st and 22nd. Registration is complimentary and one lucky attendee will win a drawing for a Roku living room makeover including a Roku TV, wireless speakers, wireless sub-woofer and one year Netflix subscription, all generously provided by Roku.

    There will be plenty of opportunities for audience participation and interaction with speakers. My goal for the CTV Ad Summit is to make it a robust learning and networking experience for all participants. Sessions will be a mix of keynotes, research presentations, interviews and panel discussions.  

    The pandemic has further accelerated CTVs’ rise, with recent estimates that 80% of U.S. TV households now have at least one CTV, and that there are over 400 million CTVs deployed in the U.S. alone. Distribution on CTVs is critical to all recent SVOD and AVOD service launches and were a key focus of presenters at the recent IAB NewFronts.  As consumption has shifted, CTVs have begun accounting for around 50% of all video ad impressions.

    Even as advertisers are moving spending over CTV, many questions still remain, especially around measurement, cross-platform buying, pricing stability, distribution, control/access to user data, business rules and more. CTV has grown quickly but a lot is still being figured out. We’ll dig into all of the critical opportunities and challenges over the 2 afternoons of the CTV Ad Summit.

    Many thanks to our CTV Ad Summit's 8 partners who have been amazingly gracious and supportive. Our Presenting partner is Deloitte; Gold partners are Extreme Reach and SpringServe; Silver partners include Beachfront, SpotX, Roku and Xandr and Branding Partner Verizon Media. Please contact me if you’d like to learn more about sponsorship opportunities.

    Complimentary sign up now!

     
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  • Connected TV Advertising Summit Moved to Tuesday, September 22

    Due to the COVID-19 virus, VideoNuze's Connected TV Advertising Summit will be held on a new date, Tuesday, September 22, 2020. The venue continues to be the Westin NY at Times Square. There is a lot of uncertainty about how the stay-at-home and social distancing guidelines will be updated in the coming months. I'm keeping my fingers crossed that better days are ahead soon and we'll return to some normalcy by September.

    I'm extremely grateful to the CTV Ad Summit's 8 partners who have been incredibly supportive. Our Presenting partner is Deloitte; Gold partners are Extreme Reach and SpringServe; Silver partners include Beachfront, SpotX, Roku and Xandr and Branding Partner Verizon Media. Please contact me if you’d like to learn more about sponsorship opportunities.



    Discounted early bird tickets are available through August 28th (If you’ve already bought tickets, I’ll be in touch with you directly). I'll have more updates in the coming months. In the meantime please stay safe and well.

    Side note: As we’re all aware, during this stay-at-home period, the amount of streaming entertainment and news video has surged, including on Connected TVs. If you’re interested in the latest usage and industry data being shared by industry leaders, check out our free Coronavirus Video Industry Research Hub.

     
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  • First 7 Partners On Board for Connected TV Advertising Summit on June 11

    I’m excited to announce the first 7 partners for the Connected TV Advertising Summit on June 11th in NYC. Our Presenting partner is Deloitte; Gold partners are Extreme Reach and SpringServe, and Silver partners include Beachfront, Roku, SpotX and Xandr. I’m extremely grateful for all of these leading companies’ commitments to the CTV Ad Summit. There are a lot of other partner discussions underway, and I’m confident we’ll have participation from just about every significant CTV company in the industry.

    The CTV Ad Summit is shaping up to be the #1 event for executives from brands, agencies, content providers, technology companies and other stakeholders seeking a deep-dive day of learning and networking focused on CTV advertising. The agenda is coming together nicely with a strong balancing of sessions that are focused on the longer-term strategic role of CTV in the TV/video ecosystem and those that are focused on the here-and-now operational aspects of succeeding with CTV ads today. More coming soon on initial speakers and sessions. 

    Meanwhile, early bird discounted registration is available. Early registrants save $100 per ticket. Further discounts are available for students, startups and media partners (to be announced soon). 5-pack and 10-pack tickets are also available at further discounts.

    If the future of your business is tied to the growth and success of CTV* advertising, then the CTV Ad Summit is a must-attend event.

    Please contact me if you’d like to learn more!

    LEARN MORE AND REGISTER NOW!

     

    *Connected TV (CTV) refers to any TV that is connected to the Internet and can play OTT video content/ads and also display graphical ads. CTVs have the capability to return user data to device manufacturers, content providers and ad buyers. CTVs support secure transactions such as subscriptions and e-commerce.

    Examples of CTVs are smart TVs as well as TVs that are connected to the Internet via streaming media players/sticks (e.g. Roku, Fire TV), gaming consoles (e.g. PlayStation, Wii), DVRs, pay-TV operators’ IP set-top boxes (e.g. X1) and other devices.

     
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  • Early Bird Discounted Registration is Now Open for Connected TV Advertising Summit on June 11, 2020

    Early bird discounted registration is now open for VideoNuze’s Connected TV Advertising Summit on Thursday, June 11th at the Westin Times Square in NYC. Early registrants save $100 per ticket. Further discounts are available for students, startups and media partners (to be announced soon). 5-pack and 10-pack tickets are also available at further discounts.

    VideoNuze’s 2020 Connected TV Advertising Summit will be the number one event for executives from brands, agencies, content providers, technology companies and other stakeholders seeking a deep-dive day of learning and networking focused on CTV advertising.

    Connected TVs (CTVs*) are already used by more than three-quarters of U.S. households. eMarketer has forecast that CTV ad spending will more than double to $14 billion by 2023, a forecast that could prove conservative given the confluence of cord-cutting, ad-supported OTT services launching (e.g. Peacock, HBO Max, etc) and aggressive pricing for CTVs by leaders like Amazon and Roku.



    CTV advertising has enormous potential because it combines the best of traditional TV advertising’s attributes while also offering the targeting, measurement and interactive capabilities of digital advertising.

    Thousands of industry executives have attended VideoNuze events, which have been supported by dozens of industry-leading companies over the past 15 years.

    If the future of your business is tied to the growth and success of CTV advertising, then the Summit is a must-attend event.

    To learn more about sponsorship opportunities please contact Will Richmond.

    LEARN MORE AND REGISTER NOW!

    *Connected TV (CTV) refers to any TV that is connected to the Internet and can play OTT video content/ads and also display graphical ads. CTVs have the capability to return user data to device manufacturers, content providers and ad buyers. CTVs support secure transactions such as subscriptions and e-commerce.

    Examples of CTVs are smart TVs as well as TVs that are connected to the Internet via streaming media players/sticks (e.g. Roku, Fire TV), gaming consoles (e.g. PlayStation, Wii), DVRs, pay-TV operators’ IP set-top boxes (e.g. X1) and other devices.

     
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  • Please Save the Date - Connected TV Advertising Summit on June 11, 2020 in NYC

    I’m excited to announce the Connected TV Advertising Summit on June 11, 2020 in NYC. Please save the date!

    Connected TVs (CTVs)* have emerged as a powerful force in the TV and video industries. According to multiple industry research reports, more than three-quarters of U.S. households now have at least one CTV, with many having two or more. CTVs are part of a critical trifecta – along with robust broadband access/WiFi and the proliferation of high-quality Internet-delivered (also called over-the-top or “OTT”) video services – that are re-shaping the living room experience for many viewers.

    CTVs are also benefitting from cord-cutting, which reached a new record of nearly 1.8 million U.S. households in Q3 2019. Cord-cutting means millions of pay-TV operators’ set-top boxes are being disconnected annually, with CTVs often taking their place. Younger audiences are especially prone to cord-cutting, or never subscribing to pay-TV at all, which leads to brand advertisers losing access to this coveted segment.

    eMarketer recently forecasted that CTV ad spending will jump by 38% to nearly $7 billion in 2019 and double to over $14 billion by 2023, in the U.S. alone. Over 50% of all OTT video ad impressions are now delivered via CTVs.

    CTV advertising has enormous potential because it combines the best of traditional TV advertising’s attributes while also offering the targeting, measurement and interactive capabilities of digital advertising.

    VideoNuze’s 2020 Connected TV Advertising Summit will bring together senior executives from brands, agencies, content providers, technology companies and other stakeholders for a full day of high-impact learning and networking. The CTV Ad Summit will be the most focused, in-depth conference of the year on CTV advertising.

    Thousands of industry executives have attended VideoNuze events, which have been supported by dozens of industry-leading companies over the past 15 years.

    If the future of your business is tied to the growth and success of CTVs, the CTV Ad Summit is a must-attend event.

    To learn more about sponsorship opportunities please contact me.

     

    *Connected TV (CTV) refers to any TV that is connected to the Internet and can play OTT video content/ads and also display graphical ads. CTVs have the capability to return user data to device manufacturers, content providers and ad buyers. CTVs support secure transactions such as subscriptions and e-commerce.

    Examples of CTVs are smart TVs as well as TVs that are connected to the Internet via streaming media players/sticks (e.g. Roku, Fire TV), gaming consoles (e.g. PlayStation, Wii), DVRs, pay-TV operators’ IP set-top boxes (e.g. X1) and other devices.

     

     
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  • Agency Executives Interview and Cross-Platform Session [VIDEOS]

    The final two sessions of the May 29th Video Advertising Summit included an interview with two agency executives discussing the convergence of digital and TV, and then a panel on best practices for monetizing the cross-platform experience.

    Below is the agency session, which includes Jeremy Crandall (SVP, Advanced Video Solutions, Publicis Media) and Christine Peterson (Managing Director, Digital Investment Lead U.S., Mindshare), with Matt Prohaska (CEO and Principal, Prohaska Consulting) interviewing.


    Below is the best practices for monetizing the cross-platform experience session, which includes Jennifer Cohen (SVP, Entertainment Content Partnerships, Ignite, WarnerMedia Ad Sales), Luis de la Parra (SVP, Partner Solutions, Univision), Gila Wilensky (SVP, Media Activation, North America, Essence) with Eric John (Deputy Director, Video, IAB), moderating.

     

     
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  • How Premium Video Providers are Successfully Transitioning to the OTT Era [VIDEO]

    The OTT era is challenging established premium video providers to adapt their businesses to a totally new set of ground rules. At our 9th annual Video Advertising Summit on May 29th, our opening panel shared their insights on the adaptation process and also what advertisers are looking for in where they allocate budgets in the OTT era.

    The discussion included Rob Aitken (Managing Director, Deloitte Consulting), Danielle DeLauro (EVP, Video Advertising Bureau), Domenic DiMeglio (SVP, Distribution and Operations, CBS Interactive) and James Shears (VP, Advanced Advertising, Extreme Reach) with moderator Mike Shields (Shields Strategic Consulting).

    A few key takeaways: premium video providers may be known for one particular business model today but eventually they're likely to utilize a variety of business models, live retains significant consumption and is a a critical part of the viewing mix even for OTT services, advertisers recognize live and on-demand are synergistic in terms of extending reach and attribution is an essential KPI for direct-to-consumer companies using TV advertising that traditional advertisers are emphasizing as well.

    Watch the video now!

     
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  • FINAL CHANCE to Register for Tomorrow's Video Ad Summit

    Tomorrow is the 9th annual VideoNuze Video Advertising Summit in NYC. So if you've been on the fence about whether to attend, this is your final chance! Reminder, all paid registrants will be entered to win a 55-inch 4K Roku TV.

    Over 30 executives from leading companies including Hulu, CBS Interactive, WarnerMedia, eMarketer, Roku, fuboTV, Group Nine Media, Publicis, Pluto TV, Mindshare, Vevo, Ellation, Univision, Essence and many others will share their insights.

    In our keynote session I’ll interview Hulu’s SVP and Head of Advertising Sales Peter Naylor about Hulu’s “viewer-first” operating approach and how this has led to Hulu becoming a market leader in video advertising.

    The Video Ad Summit will be an outstanding day of learning and networking for industry professionals. Don’t miss out - learn more and register now!

     
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