Beachfront Media

IAB: CTV to Benefit from Virus Ad Spending Shifts; Upfronts Could be Down by $4 Billion Posted on 03-30-2020
The IAB released new research on Friday afternoon indicating connected TV (CTV) and over-the-top (OTT) video are likely to benefit from ad spending shifts caused by the coronavirus. In...
Beachfront, Beeswax and LiveRamp Team Up for Targeted CTV Ads Posted on 02-25-2020
Connected TV advertising has a mile-wide opportunity ahead, but there are a few critical challenges that loom, including viewer privacy, lack of cookie-based targeting and cross-screen identity management. There...
Beachfront Powers XITE’s VOD Ad Inventory on Set-Top Boxes Posted on 11-25-2019
Late last week, video ad management platform Beachfront and XITE announced a collaboration in which Beachfront is powering XITE’s VOD ad inventory on IP-enabled set-top boxes. XITE...