Video Advertising Bureau
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How Premium Video Providers are Successfully Transitioning to the OTT Era [VIDEO]
Posted on 06-12-2019
The OTT era is challenging established premium video providers to adapt their businesses to a totally new set of ground rules. At our 9th annual Video Advertising Summit on...
News from Around the Web (7 items)
- D2C Advertisers See Sharply Higher TV Ad Spending Mediapost - 06-10-2019
- TV Networks Meet on Thor, New Effort to Prove Their Ads Work AdAge - 10-16-2017
- Live Viewership May Be Down, but TV Content Is Still the Main Thing People Are Streaming Adweek - 09-28-2016
- VAB report: TV still strong, especially in cluttered streaming world The Drum - 09-27-2016
- TV Preferred By Millennials: VAB Study B&C - 07-25-2016
- VAB Offers Fair Way to Compare TV and Digital B&C - 04-26-2016
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