Extreme Reach
VideoNuze Analysis (30 items)
-
Connected TV Ad Impression Share Remains Steady in Q3
Posted on 12-09-2020
Connected TV’s ad impression share remained steady in Q3 2020 compared with Q2 2020 according to Extreme Reach’s new Video Benchmarks Report which is based on ad serving data...
-
Behind My Thinking Podcast - Connected TV Use and Quibi’s Launch
Posted on 05-19-2020
My longtime podcast colleague Colin Dixon at nScreenMedia and I are trying out a format for a second podcast, which we’re calling “Behind My Thinking.” The idea is that we...
-
Report: Connected TV’s Share of Ad Impressions Has Varied Widely in Recent Months
Posted on 05-13-2020
After a period of relative consistency, connected TV’s share of ad impressions has varied widely in recent months, according to Extreme Reach’s Video Benchmarks Report for Q1 ’20 and...
News from Around the Web (4 items)
- The 6-Second TV Ad Is The Next Big Thing For The Advertising Industry AdExchanger - 10-23-2017
- Extreme Reach Appoints Bill Bagshaw CRO, Improves Client Services Mediapost - 01-16-2017
- Extreme Reach's Video Viewability Tech Receives MRC Accreditation Mediapost - 07-10-2015
- Extreme Reach raises $50M for making acquisitions Boston Business Journal - 05-09-2013
Connect with VideoNuze
Exclusive News Roundup
- Peacock expected to hit 52 million subs by 2024 Digital TV Europe
- Innovid, DoubleVerify score new ad measurement accreditations from MRC Fierce Video
- HBO Max Extends 22% Off Promotion Next TV
- Programmatic CTV Ads Hit $6.73 Billion In 2020 Mediapost
- iSpot.tv Buys Ad Scoring Firm Ace Metrix To Measure Brand Impact AdExchanger
- Lockdown-Driven OTT Growth a ‘Double-Edged Sword’ for Streamers Adweek
