Extreme Reach
VideoNuze Analysis (27 items)
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VideoNuze Podcast #503: Live Sports Streaming Grows; CTV Ad Share in 2019
Posted on 02-28-2020
I’m pleased to present the 503rd edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. First up on this week’s podcast, Colin shares details...
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Research: Connected TV Ad Impressions Share Settles Into 50% Range, For Now
Posted on 02-26-2020
Extreme Reach has released its Q4 and full year 2019 Video Benchmarks Report, finding, among other things, that connected TV (CTV) has settled into a range of approximately 50%...
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Research: 3 Key Video Ad Metrics Show Stability in Q3 ’19
Posted on 11-21-2019
Three key video ad metrics showed ongoing stability in Q3 ’19 according to Extreme Reach’s latest Video Benchmarks Report. Specifically, premium publishers (direct sellers of ad inventory) maintained 80% share...
News from Around the Web (4 items)
- The 6-Second TV Ad Is The Next Big Thing For The Advertising Industry AdExchanger - 10-23-2017
- Extreme Reach Appoints Bill Bagshaw CRO, Improves Client Services Mediapost - 01-16-2017
- Extreme Reach's Video Viewability Tech Receives MRC Accreditation Mediapost - 07-10-2015
- Extreme Reach raises $50M for making acquisitions Boston Business Journal - 05-09-2013
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- India’s MX Player expands to US, UK and other markets in international push TechCrunch
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