NBCU
VideoNuze Analysis (56 items)
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Signs of Ad Model’s Growing Role in Video Are Everywhere
Posted on 01-28-2019
Perhaps the most noteworthy thing about Netflix’s solid Q4 subscriber growth was the company’s ongoing success with a pure ad-free subscription model. Netflix is becoming even more unicorn’ish among big...
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VideoNuze Podcast #451: Sling TV and Hulu Offer SVOD Services; NBCU to Launch DTC
Posted on 01-18-2019
I’m pleased to present the 451st edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. First up this week we talk about Sling TV’s...
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NBCU’s WatchBack App Offers Intriguing New Spin on Viewing Behaviors
Posted on 10-09-2018
Last Friday, NBCUniversal officially launched WatchBack, an iOS-only video app that’s meant to gather data on viewing behaviors while offering users a broad range of content and the opportunity to...
News from Around the Web (271 items)
- NBCUniversal, Sky team up to expand global advertising product Reuters - 03-18-2019
- TV networks partner to standardize addressable advertising AdAge - 03-12-2019
- NBC's Prime Pod Effort Scores High Ad Metrics Mediapost - 03-05-2019
- Tubi and NBCU Strike AVOD Licensing Deal Multichannel News - 02-28-2019
- NBC Sports and Rory McIlroy launch a streaming service for golf nuts Engadget - 02-05-2019
- How Bold Will NBCUniversal's "Low-Key" Streaming Bet Actually Be? The Hollywood Reporter - 01-16-2019
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