Roku
VideoNuze Analysis (112 items)
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Connected TV’s Big Opportunity at the Bottom of the Funnel
Posted on 11-11-2020
Connected TVs are pervasive in American homes and the pandemic has further accelerated their use. As linear TV viewing has declined, traditional TV advertisers have been shifting their spending to...
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VideoNuze Podcast #533: The SVOD-AVOD Continuum
Posted on 10-09-2020
I’m pleased to present the 533rd edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. Are AVOD and SVOD services in competition with each...
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Report: Streaming Viewers Lead in Holiday Purchase Plans
Posted on 10-06-2020
People who stream video to their connected TVs say they plan to spend hundreds of dollars more per person this holiday season vs. those that don’t stream, according to...
News from Around the Web (335 items)
- Streaming TV Advertisers Want Better Targeting - Minus the Privacy Backlash WSJ - 11-06-2020
- Roku ARPU Surges 20% in Q3 While Active Users Hit 46 Million Next TV - 11-05-2020
- ‘Double what we would normally pay’: Unstable fourth quarter TV ad market is pushing up prices Digiday - 10-21-2020
- AT&T CEO blasts ‘bottlenecks’ created by Amazon, Roku impasses Fierce Video - 10-20-2020
- Roku Wants You to Know That Cord-Cutters Are Forever Adweek - 10-15-2020
- Roku brings its streaming channel to Amazon's Fire TV devices Engadget - 10-08-2020
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