IAB
VideoNuze Analysis (26 items)
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Inside the Stream Podcast: NewFronts Takeaways
Posted on 05-07-2021
Welcome to Inside the Stream, the weekly podcast where nScreenMedia’a Chief Analyst Colin Dixon and I take listeners inside the world of streaming video. This has been
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IAB: 56% of 2021 Video Ad Budgets to be Allocated to Digital Video; CTV to Get Biggest Share
Posted on 05-04-2021
Ad buyers plan to allocate 56% of their video advertising budgets to digital video (CTV, desktop, mobile), with 41% to linear TV (linear TV, addressable, data-driven linear) and 2% to...
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VideoNuze Podcast #520: Debriefing the NewFronts
Posted on 06-26-2020
I’m pleased to present the 520th edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. With the pandemic currently surging in multiple states, we hope all...
News from Around the Web (63 items)
- IAB: Ad 'Confidence' Has Surged, Less Frequent Reviews Of Budgets Mediapost - 04-22-2021
- IAB looks to lure TV networks to the NewFronts AdAge - 12-10-2020
- NewFronts Drops Final Schedule, Says 8,500 Attendees Pre-Registered For First Virtual Outing Tubefilter - 06-17-2020
- Coronavirus Ad Revenue Impact: Sell-Side IAB - 04-15-2020
- IAB Postpones NewFronts for Almost 2 Months Adweek - 03-31-2020
- IAB Taps Former IPG Vet Cohen As New President Mediapost - 03-10-2020
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