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Inside the Stream Podcast: NewFronts Takeaways
In this week’s Inside the Stream podcast nScreenMedia’s Colin Dixon and I discuss some of our takeaways from the NewFronts presentations this week. Connected TV, original shows, audience targeting and shopability were at the forefront. We also touch on Roku’s recent results.
Listen to the podcast (27 minutes, 41 seconds)
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Categories: Advertising, Podcasts
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Inside the Stream Podcast: Comcast and YouTube Results
In this week’s Inside the Stream podcast nScreenMedia’s Colin Dixon and I discuss the Q1 results of Comcast and YouTube, as well as a new report from Pixability that details YouTube’s massive reach.
Colin leads the discussion of Comcast, which lost 512K video subscribers, leading to a total loss of 1.7 million subscribers in the past 4 quarters. On the broadband side, subscriber growth slowed to 262K, compared with 434K a year ago. Peacock was a bright spot, reaching 28 million monthly active users and 13 million paid users.
Separate, YouTube’s revenue grew at a slower 14% rate in Q1, to $6.9 billion. We discuss more of the details of YouTube’s performance which remains very strong. Pixability also released a valuable new report showing the extent of YouTube’s massive reach and its proliferation on connected TVs. The report is available as a complimentary download.
Colin wraps up with a few takeaways from NABShow earlier this week.
Listen to the podcast (25 minutes, 14 seconds)
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Topics: Comcast, Pixability, Podcast, YouTube
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Reminder: Complimentary Sign Up for Connected TV Advertising Summit (virtual) on June 14th and 15th
A reminder that complimentary sign up is available for VideoNuze’s next Connected TV Advertising Summit (virtual) which will be on the afternoons of June 14th and 15th. All attendees will be entered to win two Smart Soundbars, generously provided by Roku.
I’ll be posting the program soon, and with 25 speakers on board, the CTV Ad Summit promises to be a premier day of learning. Senior executives at ad buyers, content providers and technology companies will share their insights. Attendees will learn how to succeed as the world moves to a CTV/streaming-first approach.
Many thanks to our Silver partners Beachfront, Edgecast, Extreme Reach, HUMAN, Index Exchange, Innovid, Mediaocean, Pixability, Roku and Xandr and Branding partner Future Today. To learn more about sponsorship and speaking opportunities please contact me.
COMPLIMENTARY SIGN UP NOW!Categories: Advertising
Topics: Connected TV Advertising Summit 2022
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Inside the Stream Podcast: Netflix’s Subscriber Loss
In this week’s Inside the Stream podcast nScreenMedia’s Colin Dixon and I discuss Netflix’s Q1 results which included a loss of 200K subscribers vs. a forecast gain of 2.5 million.
Netflix provided a number of reasons for the loss, which we explore. We’re both excited about the prospects for a lower priced ad-supported option, which is long overdue. We’re less sanguine about Netflix reeling in widespread password sharing, which it has traditionally sanctioned and now reaches an estimated 100 million households.
Listen on to hear all of our observations about Netflix’s challenges and what it can do to restart growth. (29 minutes, 46 seconds)
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Inside the Stream Podcast: Interview with Backlight’s CEO Ben Kaplan
In this week’s Inside the Stream podcast nScreenMedia’s Colin Dixon and I interview Ben Kaplan, president and CEO of Backlight, a media technology company that has launched. Backlight has 5 business units comprising companies it has invested in that span the video creation and distribution lifecycle. Backlight has been funded with a $200 million investment from PSG, a growth equity firm.
The companies include ftrack, iconik, Celtx, Wildmoka and Zype.
Listen to the interview (31 minutes, 52 seconds)
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Topics: Podcast
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Inside the Stream Podcast: Philo’s Pro-Subscriber Approach; Nielsen Streaming Data
Welcome to this week’s edition of Inside the Stream, the podcast where nScreenMedia’s Chief Analyst Colin Dixon and I take listeners inside the world of streaming video.
First up this week Colin shares thoughts on Philo’s pro-subscriber approach, based on an interview he listened to with CEO Andrew McCollum. He discusses holding the line on pricing, offering new content packages and personalized channels.
Next we explore Nielsen’s newly released survey data on streaming, highlighted by the data point that there are over 817K streaming titles now available in the U.S. No wonder that nearly half of respondents feel overwhelmed by all the different streaming options now available.
Listen to the podcast (23 minutes, 30 seconds)
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Topics: Nielsen, Philo, Podcast
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Complimentary Sign Up for Connected TV Advertising Summit (virtual) on June 14th and 15th
Complimentary sign up is available for VideoNuze’s next Connected TV Advertising Summit (virtual) which will be on the afternoons of June 14th and 15th. In addition, all attendees will be entered to win two Smart Soundbars, generously provided by Roku.
As with prior Summits, we’ll be digging deep into all of CTV’s main opportunities and challenges at the CTV Ad Summit. You’ll hear from senior executives at ad buyers, content providers, technology companies and other stakeholders. The goal is to help attendees understand how to succeed as the world moves to a CTV/streaming-first approach.
Many thanks to our Silver partners Beachfront, Edgecast, Extreme Reach, HUMAN, Index Exchange, Innovid, Mediaocean, Pixability, Roku and Xandr and Branding partner Future Today. To learn more about sponsorship and speaking opportunities please contact me.
COMPLIMENTARY SIGN UP NOW!Categories: Advertising, Events
Topics: Connected TV Advertising Summit 2022
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Inside the Stream Podcast: CNN+ Launch and Apple’s Streaming
Welcome to this week’s edition of Inside the Stream, the podcast where nScreenMedia’s Chief Analyst Colin Dixon and I take listeners inside the world of streaming video.
First up this week, Colin and I discuss CNN+ which launched this week. For now there’s limited connected TV availability, so that’s a key challenge to surmount. Overall we agree it’s a smart strategy by CNN and will fit well with other streaming services from WarnerMedia Discovery.
Then we catch up on Apple’s latest streaming moves, including starting to stream Major League Baseball games and winning the Oscar for CODA.
Listen to the podcast (23 minutes, 9 seconds)
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Topics: Apple TV, CNN, Podcast