Scripps

New Data Indicates Almost Half of Online Viewers Watch Pre-Roll Ads Even When They Can Choose Not To Posted on 07-01-2011
Two recent data points share a common, though somewhat surprising, conclusion: almost half of online viewers watch pre-roll ads to...
Forget Cord-Cutting, Greed May Destroy the Cable Industry Posted on 04-08-2011
For all the ink that's been spilled over the past year about consumer-driven cord-cutting leading to the demise of the cable industry, could it...
Time Warner Cable iPad App Disrupting the Cable Industry Posted on 03-25-2011
It's been less than 2 weeks since Time Warner Cable announced its iPad app, but the fur has been flying ever since....