Nielsen

Inside the Stream Podcast: Philo’s Pro-Subscriber Approach; Nielsen Streaming Data Posted on 04-08-2022
Welcome to this week’s edition of Inside the Stream, the podcast where nScreenMedia’s Chief Analyst Colin Dixon and I take listeners inside the world of streaming video. First up...
Nielsen’s New Viewership Pie Chart is Valuable, But Keep an Eye on Younger Viewers’ Patterns Posted on 06-21-2021
Late last week Nielsen released The Gauge, a pie chart representation of the total time Americans spent watching cable TV, broadcast TV and streaming services. It is a valuable...
Nielsen Launches Streaming Video Ratings Service Posted on 04-22-2021
Nielsen has launched Nielsen Streaming Video Ratings to provide total viewership and audience demographic insights such as race/ethnicity, household income, device types inside the home and location. The data...