Nielsen
VideoNuze Analysis (101 items)
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VideoNuze Podcast #555: Higher CTV Usage Translates to Ad Revenue Gains
Posted on 04-02-2021
Welcome to the 555th edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. This week we discuss new data from FreeWheel and
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Nielsen: Netflix, “The Office,” and Kids Movies Top 2020 Streaming
Posted on 01-13-2021
2020 was a strong year for streaming across the board, but newly released Nielsen data reveals some of the biggest winners. At the top of the list was “The...
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Nielsen Unveils Nielsen ONE, For Holistic Cross-Media Video Measurement
Posted on 12-08-2020
Nielsen has unveiled Nielsen ONE, a single measurement solution that will span linear and digital video viewership. According to its press release, Nielsen ONE will give marketers “visibility...
News from Around the Web (359 items)
- Twitter Integrates With Nielsen In Bid For TV Dollars AdExchanger - 04-08-2021
- Nielsen, TV Networks in Showdown Over Counting Viewers Amid Pandemic Variety - 04-07-2021
- Advertising Spend Expected to Trickle Back to TV as Consumers Embrace Streaming Adweek - 03-25-2021
- SVOD brand integrations increasingly key to reaching holistic audiences: Nielsen AdAge - 03-16-2021
- Roku-Nielsen alliance a win for both companies nScreenMedia - 03-01-2021
- Streaming’s Surge Fuels Frantic Measurement Updates, but a Solution Remains Elusive Adweek - 01-28-2021
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