Nielsen
VideoNuze Analysis (93 items)
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Research: Connected TV Dominates Mobile Video
Posted on 07-02-2019
Yesterday, Nielsen released its Q1 ’19 Total Audience Report, which among other things showed that connected TV consumption continues to dominate mobile video. For adults 18+ Nielsen found connected...
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Nielsen: 68% of U.S. Households Have a Connected TV Device
Posted on 03-21-2019
68% of U.S. households had a connected TV device (smart TV, streaming device or enabled gaming console) as of September, 2018 according to Nielsen’s new Q3 2018 Total Audience...
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VideoNuze Podcast #430: Setting the Record Straight on Linear Viewing; Comcast Integrates Amazon Prime Video
Posted on 08-03-2018
I’m pleased to present the 430th edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia. This week Nielsen released its Q1 ’18 Total Audience...
News from Around the Web (340 items)
- Nielsen’s Advanced TV Push Continues With Addressable Platform Beta Test Adweek - 01-07-2020
- Nielsen Gen-Z Study On Sports TV, Video Usage Finds The More Action, The Better Mediapost - 12-19-2019
- YouTube Integrates Nielsen TV Data Into Google Reach Planner Mediapost - 11-21-2019
- Fewer Broadcast Prime-Time Shows With 10 Million-Plus Viewers This Season Mediapost - 11-18-2019
- Nielsen Plans Consumer Unit Spinoff After Elliott Pressure Bloomberg - 11-07-2019
- Nielsen Adds Amazon Prime Video to SVOD Measurement, With Limitations Variety - 10-21-2019
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