Clearleap, an IBM Company - leaderboard1 - 11-1-16

Analysis for 'Events'

  • LAST CHANCE to Join 400+ Colleagues at Tomorrow's SHIFT // 2016 Programmatic Video & TV Ad Summit

    The SHIFT // 2016 Programmatic Video & TV Advertising Summit is tomorrow, Wednesday, November 30th in NYC. If you've been debating whether to attend, this is your last chance to decide. Here are some incentives:

    Over 50 industry leaders will be speaking on 12 sessions. Executive speakers represent companies including A+E Networks, ABC, Business Insider, Conde Nast, Fox Networks, GroupM, Havas Media, Horizon Media, Initiative, Magna Global, Roku, Spotify, Turner, Univision,The Weather Company, Xaxis plus many others.

    Our 2 amazing keynote guests are Dan Lovinger, EVP, Advertising Sales, NBC Sports Group, who will be interviewed by Mike Shields from the Wall Street Journal and Amanda Richman, President, Starcom USA, who will be interviewed by Matt Spiegel, SVP, MediaLink.

    Over 400 industry colleagues are registered, guaranteeing a premier day of networking and learning.

    All paid registrants are entered to win 1 of 3 Roku Ultra 4K players. Perfect for yourself or for a stocking stuffer gift this holiday season.



    Many thanks to our 16 generous sponsors including Premier Partners Altitude Digital, AOL, SpotX, VertaMedia and Videology; Headline Partners Alphonso, Beachfront Media, Cedato, FreeWheel, Operative, Placemedia, Teads, TiVo and WideOrbit; and Branding Partners JW Player and Roku.

    Please join us!

    Learn more and register now!

     
  • Clearleap, an IBM Company - full banner1 - 11-1-16
  • One Week From Today at SHIFT: Digging Into the $15 Billion Programmatic Video & TV Opportunity

    Our SHIFT // 2016 Programmatic Video & TV Advertising Summit is coming up just 1 week from today, on November 30th in NYC.

    eMarketer is forecasting that programmatic video & TV ad spending will more than double from $6.9 billion in 2016 to $15 billion in 2015. eMarketer’s senior analyst Lauren Fisher will kick off SHIFT, presenting her analysis behind the forecast, including key drivers and challenges. Lauren will then join a panel moderated by Operative’s CEO and founder Lorne Brown, which will further explore the big trends driving programmatic.

    Following will be 11 sessions throughout the day, covering all of the most important aspects of programmatic video & TV. Automation and data are poised to be a much bigger part of video & TV advertising, as the entire industry responds to buyers’ shifting preferences and the influence of leaders like Google and Facebook.

    Our morning keynote interview is with Dan Lovinger, EVP, Advertising Sales, NBC Sports Group and our afternoon keynote interview is with Amanda Richman, President of Starcom USA. In addition, Lisa Valentino, SVP, Network Sales and Partnerships, Conde Nast & Chief Revenue Officer, Conde Nast Entertainment will be featured in an afternoon spotlight fireside chat.

    All SHIFT paid attendees will be entered to win 1 of 3 Roku Ultra 4K players, generously provided by Roku. Additional discounts are available on 5-packs and 10-packs. And, startups and students can register for the reduced $245 ticket (contact me for the code).

    In addition to SHIFT’s high-impact program, there will be lots of great networking opportunities with speakers and hundreds of attendees.

    Please join us for this top-notch day of learning and networking around programmatic video & TV.

    Learn more and register now!

    And have a Happy Thanksgiving!

     

     
  • Extreme Reach - full banner - 12-5-16
  • Two Weeks From Today at SHIFT: Hear from 50 Speakers Including NBCU, Starcom, ABC, GroupM, Havas Media, Spotify, Nielsen, Hulu, Conde Nast, eMarketer, Many Others

    Two weeks from today will be our SHIFT // 2016 Programmatic Video & TV Advertising Summit on November 30th in NYC. We have an amazing program planned, with 50 speakers on a dozen meticulously planned sessions throughout the day.

    Our morning keynote interview is with Dan Lovinger, EVP, NBC Sports Group Advertising Sales and our afternoon keynote interview is with Amanda Richman, President of Starcom USA. In addition, Lisa Valentino, SVP, Network Sales and Partnerships, Conde Nast & Chief Revenue Officer, Conde Nast Entertainment will be featured in an afternoon spotlight fireside chat.

    To get a sense of how profound programatic’s role is poised to be, eMarketer is forecasting that programmatic video will rise from $6.2 billion in 2016 to $10.6 billion in 2018, while programmatic TV will increase from $710 million in 2016 to $4.4 billion in 2018. Clearly there are very strong market drivers at work, and I’m thrilled that Lauren Fisher, eMarketer’s senior analyst responsible for developing these forecasts will kick off SHIFT by presenting her analysis.

    A reminder that all SHIFT paid attendees will be entered to win 1 of 3 Roku Ultra 4K players, generously provided by Roku. Additional discounts are available on 5-packs and 10-packs. And, startups and students can register for the reduced $245 ticket (contact me for the code).

    In addition to SHIFT’s high-impact program, there will be abundant networking opportunities with speakers and attendees.

    Please join us for what will be the highest-impact day of learning and networking around programmatic video & TV of 2016.

    Learn more and register now!

     
  • Clearleap, an IBM Company - full banner1 - 11-1-16
  • LAST DAY to Save $100 on Tickets to Nov. 30th SHIFT // 2016 Programmatic Video & TV Ad Summit

    Today is the LAST day for early bird discounted tickets for the SHIFT // 2016 Programmatic Video & TV Advertising Summit on Wednesday, November 30th in NYC. Early bird registration saves you $100 and also doubles your chances* of winning 1 of 3 Roku Ultra 4K players, generously provided by Roku. Additional discounts are available on 5-packs and 10-packs. And, startups and students can register for the reduced $245 ticket (contact me for the code).

    There are over 40 industry executives speaking on a dozen different sessions at SHIFT from ABC, A+E Networks, Alphonso, Altitude Digital, AOL, Beachfront Media, Cadreon, Cedato, eMarketer, FreeWheel, Foundation Capital, Fox Networks Group, GroupM, Havas Media, Horizon Media, Hulu, Magid, Magna Global, MediaLink, Modi Media, Nielsen, Operative, Optimedia, Placemedia, Prohaska Consulting, Roku, Spotify, SpotX, The Wall Street Journal, The Weather Company, TiVo, Turner Ad Sales, Univision, VertaMedia, The Vertere Group, Videology, WideOrbit and Xaxis and others.

    Our awesome keynoters include Amanda Richman, President of Starcom USA and Dan Lovinger, EVP, NBCU, as our keynote guests as well as Lisa Valentino, SVP, Network Sales and Partnerships, Conde Nast & Chief Revenue Officer, Conde Nast Entertainment participating in a spotlight fireside chat.

    I hope you’ll join us for this must-attend day of learning and networking!

    Learn more and register now!

    (* Early bird registrants get 2 entries each for the Roku Ultra drawings.)

     
  • Comcast - full banner - 12-5-16
  • Early Bird Ends Tomorrow: Save $100 and Win a Roku Ultra at Nov. 30th SHIFT // 2016 Programmatic Video & TV Ad Summit

    Early bird discounted tickets end tomorrow for the SHIFT // 2016 Programmatic Video & TV Advertising Summit on Wednesday, November 30th in NYC. If you register early you save $100 and also double your chances* of winning 1 of 3 Roku Ultra 4K players, generously provided by Roku. Additional discounts are available on 5-packs and 10-packs. And, startups and students can register for the reduced $245 ticket (contact me for the code).

    SHIFT is going to be a jam-packed day of learning and networking with 40+ industry executives on a dozen different sessions. Attendees will hear from companies leading the charge into programmatic video and TV including ABC, A+E Networks, Alphonso, Altitude Digital, AOL, Beachfront Media, Cadreon, Cedato, eMarketer, FreeWheel, Foundation Capital, Fox Networks Group, GroupM, Havas Media, Horizon Media, Hulu, Magid, Magna Global, MediaLink, Modi Media, Nielsen, Operative, Optimedia, Placemedia, Prohaska Consulting, Roku, Spotify, SpotX, The Wall Street Journal, The Weather Company, TiVo, Turner Ad Sales, Univision, VertaMedia, The Vertere Group, Videology, WideOrbit and Xaxis and others.

    Our amazing keynoters include Amanda Richman, President of Starcom USA and Dan Lovinger, EVP, NBCU, as our keynote guests as well as Lisa Valentino, SVP, Network Sales and Partnerships, Conde Nast & Chief Revenue Officer, Conde Nast Entertainment participating in a spotlight fireside chat.



    I hope you’ll join us for this must-attend day of learning and networking!

    Learn more and register now!

    (* Early bird registrants get 2 entries each for the Roku Ultra drawings.)

     
  • Akamai full banner - 11-10-16
  • Only 1 Week Left to Save $100 and Win a Roku Ultra at Nov. 30th SHIFT // 2016 Programmatic Video & TV Ad Summit

    Reminder that there’s just 1 week left to take advantage of discounted early bird tickets for the SHIFT // 2016 Programmatic Video & TV Advertising Summit on Wednesday, November 30th in NYC. Early bird registrants save $100 on regular tickets and also double their chances* to win 1 of 3 Roku Ultra 4K players, generously provided by Roku. Further discounts are available on 5-packs and 10-packs. And, startups and students can register for the reduced $245 ticket (contact me for the code).

    There are now over 40 industry leaders scheduled to speak at SHIFT from ABC, A+E Networks, Alphonso, Altitude Digital, AOL, Beachfront Media, Cadreon, Cedato, eMarketer, FreeWheel, Foundation Capital, Fox Networks Group, GroupM, Havas Media, Horizon Media, Hulu, Magid, Magna Global, MediaLink, Modi Media, Nielsen, Operative, Optimedia, Placemedia, Prohaska Consulting, Roku, Spotify, SpotX, The Wall Street Journal, The Weather Company, TiVo, Turner Ad Sales, VertaMedia, The Vertere Group, Videology, WideOrbit and Xaxis, with many others to be announced soon.

    We’re privileged to have Amanda Richman, President of Starcom USA and Dan Lovinger, EVP, NBCU, as our keynote guests as well as Lisa Valentino, SVP, Network Sales and Partnerships, Conde Nast & Chief Revenue Officer, Conde Nast Entertainment participating in a spotlight fireside chat.



    I hope you’ll join us for this must-attend day of learning and networking!

    Learn more and register now!

    (* Early bird registrants get 2 entries each for the Roku Ultra drawings.)

     
  • Clearleap, an IBM Company - full banner2 - 11-1-16
  • Program and Initial Speakers for SHIFT // 2016 Programmatic Video & TV Ad Summit Now Available

    The program and initial group of over 25 speakers for SHIFT // 2016 Programmatic Video & TV Ad Summit on Wednesday, November 30th in NYC are now available on the SHIFT web site. The program includes 12 sessions that will dig into all aspects of programmatic video & TV. There are keynote interviews, fireside chats, research presentations and discussion sessions all meant to enhance attendees’ understanding of the burgeoning programmatic video & TV landscape.

    Our initial group of speakers come from leading advertisers, agencies, content providers/publishers, technology providers and investors. Our keynoters are Dan Lovinger, EVP, NBCUniversal Sports Ad Sales, who will address the topic of How NBCU is Innovating with Programmatic and Amanda Richman, President, Starcom USA who will talk about Agencies Evolving Role in the Programmatic Video & TV Era.

    Other speakers are from ABC, Alphonso, Altitude Digital, AOL, Beachfront Media, Cedato, eMarketer, Foundation Capital, FreeWheel, Horizon Media, Hulu, Magid, MediaLink, Nielsen, Operative, Placemedia, Prohaska Consulting, Roku, Spotify, SpotX, The Wall Street Journal, The Weather Company, TiVo, Turner Ad Sales, VertaMedia, The Vertere Group, Videology, WideOrbit and Xaxis, with many others to be announced soon.

    Reminder that all paid registrants will be entered to win 1 of 3 Roku Ultra 4K streaming players, generously provided by Roku. In addition, early bird registrants save $100 off the regular rates. Further discounts are available on 5-packs and 10-packs. And, startups and students can register for the reduced $245 ticket (contact me for the code).



    Learn more and register now!

     
  • Extreme Reach - full banner - 12-5-16
  • NBCU EVP Dan Lovinger and Starcom USA President Amanda Richman to Keynote SHIFT // 2016 Programmatic Video & TV Ad Summit

    I’m excited to share that Dan Lovinger, EVP, Entertainment Advertising Sales Group at NBCUniversal and Amanda Richman, President, Starcom USA, will be our keynote speakers at our SHIFT // 2016 Programmatic Video & TV Ad Summit on Wednesday, November 30th in NYC.

    Dan will be interviewed by Mike Shields, senior editor at the Wall Street Journal, about how NBCU is innovating with programmatic. With its NBCUx private exchange initiative, NBCU has been one of the most forward-thinking TV network groups. Most recently NBCUx was extended for linear TV, enabling buyers to leverage data and automation across NBCU’s TV networks. In the interview, Dan will discuss how NBCU is building on its traditional ad sales strengths with programmatic, what’s on the roadmap for further innovation and how programmatic will scale across the TV industry.

    Amanda will be interviewed by Matt Spiegel, Managing Director, Marketing & Technology Solutions at MediaLink about agencies’ evolving role in the programmatic video & TV era. Agencies have new opportunities to use data and technology to add value for clients as planning and buying models evolve. Amanda will share insights about how agencies are re-inventing their role for the programmatic era and what’s ahead.

    Both Dan’s and Amanda’s keynote sessions will be highlights in a packed day of deep-dive sessions, with over 25 speakers already on board from throughout the industry.



    Early bird registrants save $100 off the regular rates, with further discounts available on 5-packs and 10-packs. And, startups and students can register for the reduced $245 ticket (contact me for the code).

    I hope you’ll join us for this must-attend day of learning and networking!

    Learn more and register now!

     
  • Comcast - full banner - 12-5-16
  • Achieving Video Success in the Platform Economy [AD SUMMIT VIDEO]

    Major platforms like YouTube, Facebook and Snapchat offer video content providers opportunities to reach big audiences, but they also create a variety of new risks around loss of business control and monetization. At last month’s Video Ad Summit, Mike Shields from the WSJ moderated a session “Achieving Video Success in the Platform Economy,” which addressed this central tension.

    The panel included Stacy Fuller (Head of Content, North America, Havas Media), Paul Kelly (Chief Partnerships Officer, AwesomenessTV), Michael Kuntz (SVP, Digital Revenue, USA TODAY Network) and Jeff Urban (President and Co-founder, Whistle Sports).

    Digging into the topic, the group discussed the range of approaches YouTube, Facebook and Snapchat are using with partners and how content providers determine where to allocate their finite resources. One big discussion point was that Facebook does not accept pre-roll ads, so the challenge of making money with Facebook is even steeper. That led to another key topic of what role branded content should play when distributing on the platforms.

    With platforms constantly changing their approaches, learning how to work with them is incredibly confusing for video content providers. The session gives a lot of insights into how providers and agencies are navigating this new terrain.

    Watch the video now (33 minutes, 3 seconds).

    Watch Now!

     
  • Extreme Reach - full banner - 12-5-16
  • Video Ad Summit Wrap-Up and Thanks

    We had a hugely successful 6th annual VideoNuze Online Video Advertising Summit this past Tuesday in NYC, with over 425 industry colleagues attending. 50 executives participated on 13 sessions focused around our theme of how TV and online video advertising are converging.

    All of the sessions were video-recorded and I’ll be posting the videos with summaries over the next couple weeks as they’re edited. I received tons of great feedback on the sessions. There are countless insights about the current landscape for online video advertising currently and where things are heading.

    continue reading

     
  • Akamai full banner - 11-10-16
  • LAST CHANCE to Register for Tomorrow's Video Ad Summit

    The 6th annual VideoNuze Online Video Ad Summit is tomorrow, Tuesday, June 14th in NYC. So if you've been debating whether to attend, it’s time to get off the fence! Here are some highlights of what to expect:

    50 industry executives speaking on 13 different sessions. The overarching theme of the Video Ad Summit is the convergence between online video advertising and TV advertising. The program includes multiple sessions that will address the subject from different angles and in different formats. Additional sessions will focus on capitalizing on mobile video, finding video success in the “platform economy,” optimizing video ad targeting through data, what’s ahead for programmatic video and TV, unlocking video’s value in the OTT era and lots more.

    2 fantastic keynote sessions. Our morning keynote interview is with Marc Debevoise, EVP/GM of CBS Digital Media, who I will interview about how CBS is embracing a new world of video opportunities. Then in the afternoon, Charlie Chappell, Head of Global Integrated Media at Hershey’s will discuss how the company is adapting to a new media landscape, in an interview with MediaLink SVP Matt Spiegel. Both sessions promise executive level insights and best practices sharing.

    Superb networking with hundreds of industry colleagues. As always the Video Ad Summit provides some of the best networking around, with colleagues from throughout the ecosystem. The day will wrap up with an hour of cocktails.

    Learning from our sponsors. I’m extremely grateful to the Video Ad Summit’s 17 fabulous sponsors, who will have table-tops and staff attending. They’re all doing cool stuff and the Video Ad Summit is premier opportunity to learn from them and understand how they’re moving the industry forward.  

    Join us by registering now!

     
  • Clearleap, an IBM Company - full banner2 - 11-1-16
  • Over 400 Attendees for Next Tuesday’s Video Ad Summit; Program Features 50 Speakers and 13 Sessions

    The 6th annual VideoNuze Online Video Advertising Summit in NYC is coming up next Tuesday, June 14th, with over 400 executives from throughout the ecosystem already signed up to attend, once again making the event a premier day of networking.

    The program is also now finalized, with 50 speakers appearing on 13 sessions including keynote interviews, fireside chats, panel discussions and presentations that cover the most important topics in online video. A ton of hard work has gone into curating the program and optimizing each session’s particular focus. All of this means that the Video Ad Summit will be a top-notch day of learning for all attendees.

    The conference’s over-arching theme is the convergence between online video and TV. Two sessions to highlight will occur in the morning. The first, “Reaching Audiences at Scale: Will TV Succeed in the Digital Age” will examine the fast-changing landscape for TV advertising, with major competitors like YouTube, Facebook, Snapchat and others offering advertisers unprecedented scale (see today’s WSJ interview with YouTube’s CEO Susan Wojcicki for more). Lorne Brown, founder and CEO of Operative (who’s also leading the NAB’s Digital Committee) will moderate, with Adam Gerber (ABC), Mike Germano (VICE Media), Melissa Kihara (Xaxis) and Bob Toohey (Verizon Digital Media) participating.

    Then, following the morning break, the next session, “Optimizing Video Ad Targeting Through Data and Analysis” will dig deeply into how TV networks are investing heavily in data to enable their inventory to be more targeted and valuable. The session will also explore how networks are enabling holistic, targeted campaigns across their TV and online video properties, and across devices. Mike Chapman, Managing Director at Accenture Strategy (who co-authored the ABC study on TV advertising ROI, released during this year’s upfronts) will moderate, with Gabe Bevilacqua (Viacom), Denise Colella (NBCU), David Ernst (Discovery), Mark Gall (Alphonso) and Vikram Somaya (ESPN) participating.

    Together, these sessions are going to provide fantastic insights into the intersection of TV and video advertising and what TV networks, as the biggest source of premium programming online, are doing to remain competitive.

    Learn more about the Video Ad Summit and register now!

     
  • Comcast - full banner - 12-5-16
  • Just 2 Weeks from Today: June 14th Video Ad Summit Focuses on Convergence of Online Video and TV Advertising

    Online video and TV advertising are converging as viewers increasingly watch long-form content - entertainment, news and sports - on multiple devices. How this convergence is actually happening and the key challenges that remain are a critical focus of our 6th annual VideoNuze Online Video Advertising Summit, coming up 2 weeks from today, on Tuesday, June 14th in NYC.

    Two of our sessions will directly address convergence, one from the opportunities standpoint and the other from the challenges standpoint. Our opening session, “Convergence Realized: Why TV and Video are Now Inseparable” will set the stage for the day, by exploring strategic drivers behind convergence such as fragmenting viewership, advertisers’ interest in efficient, cross-platform campaigns, the unifying role of data, etc.

    Videology’s Managing Director, North America Tim Castree will share a short presentation with the latest data, and then moderate a session with David Bickford (Head of TV Sales & Multi-Platform Group Director, Bloomberg Media), Jon Heller (Co-Founder and Co-CEO, FreeWheel), Nick Johnson (SVP, Digital Ad Sales Strategy, Turner Ad Sales) and Paul Williamson (Chief Investment Officer, Publicis Media Exchange - U.S.).



    Even as the convergence opportunities are sizable, so too are the challenges, with many moving pieces, manual inefficiencies and disjointed workflows. So the afternoon companion session, “How to Move Video Ads at the Speed of Today,” will dig into these and other challenges, as well as explore current solutions.

    The session is moderated by Prohaska Consulting’s Steve Grubbs and includes Peter Olsen (EVP, National Ad Sales, A+E Networks), John Roland (CEO and Co-Founder, Extreme Reach) and Mitch Weinstein (SVP, Director of Ad Operations, IPG Mediabrands). Expect to come away from both sessions with an improved understanding of how convergence is playing out and what still needs to be done.

    In addition, there are 11 other sessions planned at the Video Ad Summit, which features 50 speakers in total. All of the most important industry topics will be explored, with convergence as the over-arching theme.

    Review the whole program and register now!

     
  • Extreme Reach - full banner - 12-5-16
  • CBS Digital Media’s EVP/GM Marc Debevoise to Share Priorities in June 14th Video Ad Summit Keynote Interview

    One of the highlights of the upcoming 6th annual VideoNuze Online Video Advertising Summit on Tuesday, June 14th in NYC will be my morning keynote interview with Marc Debevoise, EVP/GM of CBS Digital Media at CBS Interactive.

    Marc oversees all of CBS Interactive’s major digital properties in Entertainment, Sports and News. These include CBS.com, CBS apps, SVOD service CBS All Access, CBSSports.com, CBSNews.com and the 24/7 digital news network CBSN, among others. Marc also manages all digital content distribution on all platforms, TV Everywhere and original digital productions.

    All of this gives Marc an excellent perspective on what’s happening at the intersection of online video and TV. I’ve known Marc for years and have always been impressed by how he balances strategic priorities and practical realities.

    In our discussion, Marc will discuss what he sees as the most important industry trends and how they’re informing CBS’s digital strategies. We’ll dive into topics such as how convergence is shaping CBS’s monetization approaches, the value of platforms such as YouTube, Facebook and Amazon to video providers, CBS’s goals in providing marquee TV programming for its CBS All Access SVOD service, how the company is leveraging viewer data and much more. Marc will also share thoughts on where the industry is heading in the near term.

    Overall the session will offer valuable insights for anyone with a stake in the video/TV business going forward. Marc will also take audience questions at the end of the session.

    Aside from Marc’s keynote interview, there are a dozen other sessions throughout the day focused on all of the hottest topics in the industry and featuring 40+ senior executives. The Video Ad Summit promises to be a must-attend day of learning and networking for anyone who wants to really understand what’s happening with the convergence of video and TV.

    Learn more and register now!

     
  • Akamai full banner - 11-10-16
  • LAST DAY to Save On June 14th Video Ad Summit Registration and Win a 55-inch 4K Roku TV

    Today is the LAST day to save $100 on registration to the 6th annual VideoNuze Online Video Advertising Summit on Tuesday, June 14th in NYC. Reminder that as a bonus, all early bird registrants will be entered to win a 55-inch TCL 4K Roku TV.

    We have an amazing program planned, including C-level executive speakers from agencies, content providers and technology companies. Over 35 executives from A+E Networks, American Express, Bloomberg Media, CBS, Conde Nast, Facebook, Fox, Hershey’s, IAB, Initiative, IPG Mediabrands, Mindshare, NBCU, Newsy, Turner, USA TODAY Network, Viacom, The Washington Post, The Weather Company, Whistle Sports, Xaxis, Zenith and many others who are participating in the Ad Summit.



    The Ad Summit is generously supported by 16 industry-leading companies, including Title Partner Videology, Premier Partners Altitude Digital, DashBid, Extreme Reach, Verizon Digital Media Services and VertaMedia, Headline Partners Alphonso, Beachfront Media, Cedato, FreeWheel, Genesis Media, JW Player, Operative and Placemedia and Branding Partners Brightcove and Roku.

    Don't delay - register now and save!

     
  • Comcast - full banner - 12-5-16
  • New Keynote Speaker for June 14th Video Ad Summit - The Hershey Company’s Head of Global Integrated Media, Charlie Chappell

    I'm thrilled to share that Charlie Chappell, Head of Global Integrated Media, The Hershey Company, will be our afternoon keynote guest at the 6th annual VideoNuze Online Video Ad Summit on Tuesday, June 16th in NYC. Charlie is leading the transformation of Hershey’s approach to modern media. Prior to joining Hershey’s in 2012, Charlie spent 12 years at P&G where he was part of the P&G Digital Leadership Team.

    Charlie will be interviewed by Matt Spiegel, SVP, Marketing & Technology Solutions at MediaLink on topics including how Hershey’s is using video to connect with its customers, the company’s approach to allocating spending between video and TV and how brands need to leverage new technologies to stay competitive.

    Charlie’s session complements our morning keynote with Marc Debevoise, EVP/GM, CBS Digital Media, CBS Interactive. Marc oversees the network’s digital initiatives in entertainment, sports and news including CBS.com, CBS All Access (its subscription streaming service) and CBSN (its 24/7 digital news network), among others. I’ll be interviewing Marc about how broadcasters are being impacted by the rise of online video viewing and how they’re innovating to compete.



    Charlie and Marc are part of an fantastic group of 30+ industry executives from A+E Networks, American Express, Bloomberg Media, Conde Nast, IAB, Initiative, Mindshare, NBCU, Newsy, Turner, Viacom, The Washington Post, The Weather Company, Whistle Sports, Xaxis, Zenith and many others who are participating in the Ad Summit.

    Last year's Ad Summit attracted over 450 attendees so register early to save and to win a 55-inch TCL 4K Roku TV!

    Learn more and register now!

     
  • Clearleap, an IBM Company - full banner2 - 11-1-16
  • Don't Miss Out - Register Now to Win a 55-Inch TCL 4K Roku TV at the June 14th VideoNuze Online Video Ad Summit

    Don't miss out on a chance to win a 55-inch TCL 4K Roku TV by registering early for the 6th annual VideoNuze Online Video Ad Summit on Tuesday, June 14th in NYC.

    Yesterday’s news that Magna Global has committed $250 million of client spending to YouTube - all shifted from TV budgets - is another critical reminder of how dynamic the TV and video advertising markets are. Our keynoter from last year’s Ad Summit, David Cohen, president of Magna Global N.A. told the WSJ, “We have negotiated a meaningful share shift from linear television to digital video.”

    The decision will be a key part of our “NewFronts, Upfronts and the Transitioning Ad Market” fireside chat featuring Adam Shlachter, President, VM1, Zenith and Maureen Bosetti, Chief Investment Officer, Initiative, which is Magna’s sister IPG company. Once again, Tim Hanlon will moderate the discussion which will examine the dynamics of budgets are being allocated between TV and video.



    The exciting program will feature 13 sessions spanning all the hottest industry topics. Over 30 executives are already confirmed to speak, from industry leaders like A+E Networks, American Express, Bloomberg Media, Conde Nast, IAB, Initiative, Mindshare, NBCU, Newsy, Turner, The Washington Post, The Weather Company, Whistle Sports, Xaxis, Zenith and many others.

    Last year's Ad Summit drew over 450 attendees and I expect similar attendance this year too, so register early to reserve your place!

    Many thanks to the 15 industry-leading companies on board so far as sponsors, including Title Partner Videology, Premier Partners Altitude Digital, DashBid, Extreme Reach, Verizon Digital Media Services and VertaMedia, Headline Partners Alphonso, Beachfront Media, Cedato, FreeWheel, Genesis Media, JW Player, Operative and Placemedia and Branding Partner Roku.

    Learn more and register now!

     
  • Comcast - full banner - 12-5-16
  • Discounted Registration for June 14th VideoNuze Ad Summit, Win a 55-Inch TCL 4K Roku TV

    A reminder that early bird discounted registration is available for the 6th annual VideoNuze Online Video Advertising Summit on Tuesday, June 14th in NYC. All early bird registrants will be entered to win a 55-inch TCL 4K Roku TV, generously provided by Roku.



    Our overarching theme this year will be the ongoing convergence between TV and online video advertising. So far, over 25 executives are on board to speak at the Ad Summit, from industry leaders like A+E Networks, American Express, Conde Nast, IAB, Initiative, Mindshare, NBCU, Newsy, Turner, The Washington Post, The Weather Company, Whistle Sports, Zenith Optimedia and many others.

    I’m thrilled that Marc Debevoise, EVP/GM, CBS Digital Media at CBS Interactive will be our morning keynote guest. I will be interviewing Marc about CBS’s digital strategy, including initiatives like CBS All Access, CBSN its live-streaming news channel, Super Bowl streaming, monetization strategies, mobile distribution along with larger industry trends.

    The packed program will feature 13 sessions focused on the convergence of TV and video advertising from both a strategic and operational perspective, mobile video, how TV networks are succeeding in the digital era, multi-platform campaigns and connected TVs, the critical role of data, the NewFronts/Upfronts, succeeding in the platform economy and lots more.

    The Ad Summit will again be a must-attend day of learning and networking with industry leaders from brands, agencies, content providers, technology companies and others in the ecosystem. Last year's Ad Summit drew over 450 attendees and featured 50+ speakers.

    There are 15 industry-leading companies on board so far as sponsors, including Title Partner Videology, Premier Partners Altitude Digital, DashBid, Extreme Reach, Verizon Digital Media Services and VertaMedia, Headline Partners Alphonso, Beachfront Media, Cedato, FreeWheel, Genesis Media, JW Player, Operative and Placemedia and Branding Partner Roku. As always, I’m extremely grateful for our partners’ generous support!

    Learn more and register now!

     
  • Clearleap, an IBM Company - full banner2 - 11-1-16
  • Keynotes from YouTube and Amazon Video at NABShow Online Video Conference, Save $100 Now

    The program for the 2nd annual NABShow Online Video Conference on April 18th and 19th in Las Vegas, which VideoNuze is producing, is now complete and features 50 speakers participating on 14 different sessions.

    Our day 1 keynote speaker is Neal Mohan, YouTube’s Chief Product Officer and SVP, Google, who will discuss the company’s future in virtual reality, mobile and putting content in context. Our day 2 keynote is Michael Paull, VP, Digital Video at Amazon, who I will interview about the company’s video strategy, OTT industry trends and its recently launched Streaming Partners Program.

    In addition to these 2 sessions, we’ll have new research presented by Brett Sappington of Parks Associates on OTT adoption and churn and Howard Horowitz of Horowitz Research on the role of broadcast content in today’s multi-platform environment.

    And we have dozens of other speakers from companies including Adobe, Akamai, AOL, BBC Digital, Brightcove, CBS Interactive, Comcast, Conde Nast, DataXu, Ellation, Facebook, Google, Gracenote, MLBAM, Operative, Roku, Synacor, Videology, Verizon, Vimeo, Whistle Sports and more.

    It promises to be an action-packed program covering many of the hottest industry topics. You can save $100 on registration now by using this link. Don’t miss out, register now!

     
  • Akamai full banner - 11-10-16
  • Early Bird Registration Now Open for 6th Annual VideoNuze Online Video Ad Summit, 8 Initial Sponsors on Board

    Early bird discounted registration is now open for the 6th annual VideoNuze Online Video Advertising Summit on Tuesday, June 14th in NYC. This year’s Ad Summit moves to a new location, the beautiful Westin New York at Times Square.

    The unifying theme of this year’s Ad Summit is the ongoing convergence between online video and TV advertising. We’ll be exploring this and other critical industry topics through a mix of keynotes, fireside chats, panel discussions and research presentations. Detailed program info will be posted soon.

    Over the past 5 years the Ad Summit has become a premier day of learning and networking with industry leaders from content providers, advertisers, agencies, technology companies and others in the ecosystem. Last year's Ad Summit was our biggest yet, with over 450 attendees and 55 executive speakers. Given everything going on in the industry, I’m confident this year’s Ad Summit will once again be a must-attend event.

    I'm thrilled to have 8 fantastic companies on board as initial sponsors, including Title Partner Videology, Premier Partners Altitude Digital, DashBid, Extreme Reach and Verizon Digital Media Services, Headline Partners FreeWheel and JW Player, and Branding Partner VertaMedia. I’m honored they've decided to be a part of the Ad Summit. I’ll have other sponsors to share soon.

    If you'd like to learn more about speaking and sponsorship opportunities, please contact me.

    Learn more and register now!

     
  • Akamai full banner - 11-10-16
« Previous | Next »

Sample