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Thursday, March 23, 2017

Early Bird Registration is Now Open for 7th Annual VideoNuze Online Video Ad Summit, 11 Initial Sponsors on Board

Early bird discounted registration is now open for the 7th annual VideoNuze Online Video Advertising Summit on Wednesday, June 14th at the Westin Times Square in NYC. As always, the Ad Summit program will offer a 360-degree, comprehensive view into all of the hottest topics in online video advertising.

Of course these days online video advertising is rapidly converging with linear TV, mobile video, social and set-top box VOD/addressable advertising. Advertisers increasingly want multi-screen campaigns that target specific audiences and achieve measurable results. We’ll be digging into all of this and other critical industry topics through a mix of keynotes, fireside chats, well-curated panel discussions and research presentations. Detailed program info will be posted soon.

Over the past 6 years the Ad Summit has become a premier day of learning and networking with industry leaders from content providers, advertisers, agencies, technology companies and others in the ecosystem. Last year's Ad Summit drew over 400 attendees and 50+ executive speakers. I’m confident this year’s Ad Summit will once again be a must-attend event.

I'm excited to have 11 industry-leading companies on board as initial sponsors, including exclusive Title Partner FreeWheel; Premier Partners VertaMedia and Videology; Headline Partners Beachfront Media, Cedato, SintecMedia, Smart AdServer and Vemba, and Branding Partners Brightcove, Roku and Spotx. I’m honored they've decided to be a part of the Ad Summit. I’ll have other sponsors to share soon.

If you'd like to learn more about speaking and sponsorship opportunities, please contact me.

Learn more and register now!

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PERSPECTIVE  What's this?

Publishers: Prepare for Connected TV

Posted by:
Romain Job
General Manager, U.S., Smart AdServer

There’s been a lot of hype over the past few years how TV broadcasters need to be cognizant of second screens like smartphones and tablets that can distract viewers. Now the first screen is getting revenge.

Facebook, for one, is said to be developing a video-centric app for TV set-top boxes that would bring its content to TV. The move comes as the digital video ad market is projected to double by 2019 and publishers have been strongly pushing video ad inventory.

For younger consumers in particular, the distinction between screens is irrelevant. About half of consumers watch movies and TV over the Internet daily. Some 63% of Americans own an Internet-connected TV.

Read More

Category: Devices
Topic: Smart AdServer

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