Charter Communications will acquire Time Warner Cable in a $78.7 billion deal, while also continuing its plan to acquire Bright House Networks for $10.4 billion. Assuming the deals close, Charter would become the 3rd-largest pay-TV operator/broadband ISP in the U.S. with a total of approximately 23.9 million subscriber relationships.
Like the prior Comcast-TWC transaction, these deals are driven by the desire for greater scale which supports the huge investments required to innovate in video and broadband services. In this morning's analyst call, Charter CEO Tom Rutledge repeatedly referenced the ability to spread investments over the larger subscriber base as a key benefit of the deals.
Today is the last day to save $100 on tickets to the 5th annual VideoNuze Online Video Advertising Summit on Tuesday, June 16th in NYC. As a bonus, all early bird registrants will also be entered to win a 55-inch TCL Roku TV.
This year's program is the best one yet, packed with C-level executive speakers from agencies, content providers and technology companies. Headlining the day are our 2 keynote guests David Cohen, Chief Investment Officer, Universal McCann and Neeraj Khemlani, co-president, Hearst Entertainment & Syndication, who will share their insights on the future of advertising and content.
The program also features over 35 executives from Bonnier, CBS Interactive, Digitas, Disney/ABC, Conde Nast, Google, Heineken USA, Initiative, MEC, Nielsen, Puma, Reuters TV, Starcom, Turner Broadcasting, Viacom, Zenith Optimedia and others, on a dozen sessions throughout the day.
Hundreds of industry colleagues will be attending, promising an action-packed day of learning and networking.
Huge thanks to our 20 sponsors, all of whom will have executives attending: Title Partner Videology; Premier Partners DashBid, FreeWheel and Pixability, Headline Partners Altitude Digital, Beachfront Media, Genesis Media, LiveRail, Nielsen, Ooyala, Operative, Teads.tv and TubeMogul, plus Branding Partners Adobe, Akamai, Alphonso, Brightcove, JW, Roku and Tremor Video.
Register now and save!
I'm pleased to present the 274th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia.
VideoNuze readers with good memories will remember that back in January, 2013, I wrote how Apple had a massive opportunity to introduce a new type of television, which I thought was 100% inevitable, with the only question being the specific timing of its launch.
Well, this week, the WSJ reported that Apple actually shelved its TV plans a year ago, believing that it couldn't find a sufficiently compelling differentiator.
In today's podcast, Colin articulates 5 key reasons why he believes Apple will never make a TV. Colin cites TVs' low margins as the biggest obstacle. Colin's points are well taken, but I disagree with him and think Apple has missed a chance to do something really compelling which partially reflects its growing risk-averseness.
Colin and I rarely have such polar opposite views, and we have a very vigorous give-and-take on the issue.
Listen in to learn more!
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Wibbitz, an Israeli text-to-video startup, has raised an $8 million Series B round led by NantMobile, with participation by existing investors. The funds will be used to expand into the U.S. via a new New York City office, headed by CEO and co-founder Zohar Dayan, who brought me up to speed on the company yesterday.
Wibbitz uses natural language processing to quickly turn publishers' text articles into short videos. The process begins with Wibbitz's technology digesting the article via algorithms meant to emulate a human reader's behavior, identifying key people, main points and the theme, resulting in a summary of about 20% of the full article.
Early bird discounted registration ends this Friday for the 5th annual VideoNuze Online Video Advertising Summit on Tuesday, June 16th in NYC. All early bird registrants save $100 and are entered to win a 55-inch TCL Roku TV.
Our top-notch program includes keynote guests David Cohen, Chief Investment Officer, Universal McCann and Neeraj Khemlani, co-president, Hearst Entertainment & Syndication, plus 35 executives from Bonnier, CBS Interactive, Digitas, Disney/ABC, Conde Nast, Google, Heineken USA, Initiative, MEC, Nielsen, Puma, Reuters TV, Starcom, Turner Broadcasting, Viacom, Zenith Optimedia and many more.
The Ad Summit is generously supported by 19 industry leaders including Title Partner Videology; Premier Partners DashBid, FreeWheel and Pixability, Headline Partners Altitude Digital, Beachfront Media, Genesis Media, LiveRail, Nielsen, Ooyala, Operative, Teads.tv and TubeMogul, plus Branding Partners Adobe, Akamai, Alphonso, Brightcove, Roku and Tremor Video.
FreeWheel has released its Q1 '15 Video Monetization Report, which reinforces many of the key trends seen in recent quarters. Of note, TV Everywhere viewing increased 328% vs. Q1 '14, now accounting for 57% of long-form content viewed. Once again, live content grew the fastest, up 140% year-over-year. Sports accounted for 82% of live ad views, basically flat from Q4 '14.
Overall, FreeWheel found that video views grew 40% in Q1 '15 vs. Q1 '14, with ad views up 43%, the fastest growth since 2012.
iSpot.tv, which monitors ads in over 100 national TV networks and then correlates real-time digital actions such search, social and video viewing, has raised a $21.9 million series B round, led by Insight Venture Partners, with participation from existing investor, Madrona Venture Group. The new funds will be used for product development and increased staff.
In a world where ads are everywhere, with TV viewing becoming more fragmented, and viewers distracted by mobile devices, iSpot.tv's value to advertisers is that it helps them understand the TOTAL impact of their TV ads, including "earned" subsequent digital actions.
I'm thrilled to announce that Universal McCann Chief Investment Officer David Cohen will be the morning keynote guest at the 5th annual VideoNuze Online Video Ad Summit on Tuesday, June 16th in NYC. One of the industry's foremost innovators, David will participate in a interview with me titled "The Future of Video Advertising," in which he'll share insights on how unprecedented forces are impacting video advertising and who the ultimate winners will be in the fast-evolving landscape.
In addition, our afternoon keynote guest is Neeraj Khemlani, Co-President of Hearst Entertainment & Syndication and President, Hearst Digital Studios. Neeraj will participate in a conversation with me, titled "The Future of Video Content Providers," in which he'll explain how established media companies are transforming themselves for the online video era and new entrants are gaining audience momentum. Neeraj will also provide insight into Hearst's key video initiatives including investments in Vice, AwesomenessTV, BuzzFeed, Roku and others.
David and Neeraj are part of an all-star group of over 35 industry executives from Bonnier, CBS Interactive, Digitas, Disney/ABC, Conde Nast, Google, Heineken USA, Initiative, Nielsen, Puma, Reuters TV, Starcom, Turner Broadcasting, Viacom, Zenith Optimedia and many more who will be participating in this premier day of learning and networking!
Early bird, discounted registration expires THIS Friday, May 22nd, so don't delay. Register now to save and to win a 55-inch TCL Roku TV!
Learn more and register now!