News for 'Advertising'

Tuesday, October 27, 2015

In the Age of Cord Cutting, Nielsen Plots Its Overhaul of TV's Outdated Ad Metrics Adweek
Advertising, Analytics

Monday, October 26, 2015

Q&A: Videology's Managing Director Is Making Programmatic Ad Buying More Exact Adweek
Advertising, Programmatic

Tuesday, October 27, 2015

One Year In, How Is Viacom's Data Play Holding Up? AdAge
Advertising, Cable Networks, Data

Monday, October 26, 2015

DISH Opens A Programmatic Exchange, Enables RTB AdExchanger
Advertising, Programmatic, Satellite
Brightcove 'Lift' Gets Fix on Ad Blockers Multichannel News
Advertising, Technology

Sunday, October 25, 2015

A New Way to Sell Oreos WSJ
Advertising

Thursday, October 22, 2015

Wednesday, October 21, 2015

Tuesday, October 20, 2015

5-Plus Years for Programmatic TV Tipping Point B&C
Advertising, Programmatic

Monday, October 19, 2015

Wednesday, October 14, 2015

Programmatic TV And Video Are Two Different Worlds: SpotX's Cooke Beet.tv
Advertising, Programmatic

Tuesday, October 13, 2015

Ziploc Finds Beauty in Beastly Content Effort Via Pinterest, Online Video AdAge
Advertising

Wednesday, October 14, 2015

Young or Old, Everyone Seems to Like Online Video as Much as TV Now Adweek
Advertising, Research

Tuesday, October 13, 2015

AerServ Sees Skyrocketing In-App Mobile Video Sales Mediapost
Advertising, Apps, Mobile Video

Thursday, October 8, 2015

Wednesday, October 7, 2015

What Advertisers Are Getting Wrong About Programmatic Adweek
Advertising, Programmatic

Tuesday, October 6, 2015

Verizon's Zombie Cookie Gets New Life Pro Publica
Advertising, Data, Mobile Video, Telcos

Monday, October 5, 2015

NBCUniversal Now Ramping Up Its Programmatic Video Sales Via Private Deals Beet.tv
Advertising, Broadcasters, Cable Networks, Programmatic

Friday, October 2, 2015

Sharethrough launches native video ads that autoplay on publisher sites Venture Beat
Advertising

Wednesday, September 30, 2015

Monday, September 28, 2015

Friday, September 25, 2015

BBC to launch new iPlayer streaming apps just for kids next year TNW
3D, Advertising, Broadcasters, Encoding, International, Kids

Tuesday, September 22, 2015

Monday, September 21, 2015

Thursday, September 17, 2015

Facebook Gives Advertisers Option to Pay for Video Ads That People Can Actually See Recode
Advertising, Social Media

Wednesday, September 16, 2015

Tuesday, September 15, 2015

Monday, September 14, 2015

Inside the Hidden Costs of Programmatic AdAge
Advertising, Programmatic

Thursday, September 10, 2015

Programmatic video spend to hit 2 Billion Euros The Drum
Advertising, Analytics, Devices, International, Programmatic, Research

Wednesday, September 9, 2015

Tuesday, September 8, 2015

"Irrevocable Shift" From TV Mediapost
Advertising, Broadcasters, Cable Networks

Friday, September 4, 2015

Clorox Is Betting Big on Programmatic Advertising WSJ
Advertising, Programmatic

Wednesday, September 2, 2015

Monday, August 31, 2015

Title	Date	Source	Category

Previous | Next