TiVo - leaderboard - 9-16-19

News for 'Analytics'

Title Date Source
Nielsen Takes Minority Stake in Brand-Safety Firm OpenSlate 09-18-2019 WSJ
Tubular Labs Unveils New Metrics That Seek To Measure Social Video Like TV 09-10-2019 Tubefilter
Horizon Media Signs With Nielsen Advanced Audience to Refine TV Ad Spend 07-24-2019 Adweek
Facebook Agrees To Settle Suit Over Inflated Video Ad Metrics 06-13-2019 Mediapost
AT&T Eyes $16- to $17-a-Month Streaming Service in Strategy Shift 06-06-2019 WSJ
Ratings bombshell: In two years, network TV demos plummeted 27 percent 01-28-2019 AdAge
Nielsen Adds YouTube To Total Ad Ratings 01-07-2019 Mediapost
New TV Season, Same Sinking Viewing Numbers 11-13-2018 Mediapost
Roku Starts 11-Partner Ad Measurement Effort 10-09-2018 Mediapost
C3 Primetime Ratings Dropped 12% During August 09-14-2018 Multichannel News
Netflix Is No. 1 Choice for TV Viewing, Beating Broadcast, Cable and YouTube (Study) 07-03-2018 Variety
CBS will stream its NFL games on smartphones starting this season 06-25-2018 The Verge
Nielsen Will Now Measure YouTube TV Viewership on a Local Level 05-22-2018 Adweek
Nielsen To Add Time-Shifted Viewing Metric To Local TV 05-17-2018 Mediapost
ComScore Appoints 360i Chairman Bryan Wiener as CEO 04-23-2018 WSJ
Netflix Licensed Content Generates 80% of U.S. Viewing, Study Finds 04-12-2018 Variety
NBC Hires An SVP Of Ad Tech And Other Talent To Boost Advanced TV Ad Measurement 02-21-2018 AdExchanger
Sling TV Partners With comScore To Start Cross-Platform Addressable Measurement 01-04-2018 Mediapost
Nielsen Launches Test Platform for Mobile Video 12-07-2017 Multichannel News
ComScore Outlines Plan to Cut 10% of Jobs, Says COO Stepped Down 12-06-2017 Bloomberg
At Long Last, Nielsen Will Publicly Share Ratings for Netflix Shows 10-18-2017 Adweek
Library Content Drives Streaming Service Subscriptions 10-17-2017 Mediapost
Nielsen Sues ComScore to Block New TV Audience Measurement Service 09-22-2017 Variety
Nielsen Unveils New Ad Yardstick for Madison Avenue 09-21-2017 Variety
Comcast's Vazirani Takes Senior Research Role At NBCU 09-05-2017 Mediapost
Hollywood, Apple Said to Mull Rental Plan, Defying Theaters 08-18-2017 Bloomberg
Facebook Watch Is Death to Old TV Measurement and Birth of Audience Parting 08-10-2017 TV REV
Nielsen Adds YouTube and Hulu Skinny Bundles to Traditional TV Rating 07-25-2017 WSJ
Nielsen To Include VOD Ratings In Key Media Planning Tool 07-20-2017 Mediapost
Video Carousel Ads on Smartphone Mobile Web 05-16-2017 Facebook blog
comScore Uses Home Panel To Measure Connected Devices 03-09-2017 Mediapost
Nielsen Is Preparing for Its Total Content Ratings to Go Public This Week 02-26-2017 Adweek
comScore Offers Mobile Metrics For YouTube 02-23-2017 Mediapost
Google Agrees to YouTube Metrics Audit to Ease Advertisers’ Concerns 02-21-2017 WSJ
Facebook Will Be Audited After Overstating Ad Metrics 02-09-2017 Fortune
Facebook Gives Marketers New Data Tools to Compare to TV 01-31-2017 AdAge
Nielsen Modifies Preview Of Total Content Ratings 01-06-2017 Mediapost
Ad Measurement Feuds on Facebook, YouTube Hinge on Code 11-09-2016 WSJ
Instagram To Pilot Shoppable Posts Next Week With 20 Leading Retailers 11-01-2016 Tubefilter
Roku Signs On ComScore, Signaling Increased Buyer Demand For Diversified Video Metrics 10-26-2016 AdExchanger
Nielsen Will Measure TV Viewing in Places Like Bars, Hotels, Gyms and the Office 10-24-2016 Adweek
Optimedia's Musi: Video Measurement Falling Further Behind Accelerating Viewing Changes 10-20-2016 Mediapost
What Marketers Need to Know About How Today's Top Social Platforms Measure Video 10-16-2016 Adweek
Apples and oranges: Why a TV viewer does not equal an online video view 10-07-2016 Digiday
Continuing Its Total Audience Rollout, Nielsen Will Launch Digital Content Ratings on Friday 09-27-2016 Adweek
Millennials Are Tuning Into Live Online Video—and Live Video Ads 09-23-2016 OnlineVideo.net
Facebook Rolls Out Additional Video Metrics For Creators, New Tools For 360 Videos 08-10-2016 Tubefilter
On the Trail of TV's Elusive Prize: Netflix Ratings 07-22-2016 The Hollywood Reporter
Nielsen To Let Ratings Customers Bring Their Own Viewability Vendor 07-20-2016 AdExchanger
TV-Like Quality In Video Devices Could Mean Ad Gains 06-29-2016 Mediapost
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