News for 'Advertising'

Wednesday, April 16, 2025

Tariff Confusion Leaves Advertisers ‘Paralyzed’ and ‘Somber’ NY Times
Advertising

Wednesday, April 9, 2025

2025 NewFronts Agenda Unveiled: Focus On Streaming, Journalism Mediapost
Advertising

Thursday, March 20, 2025

NBA Cash Grab: Four Media Giants Set to Scramble for Ad Dollars as Games Leave Warner Bros. Discovery Variety
Advertising, Sports

Tuesday, March 4, 2025

Amazon's Latest Tool Automates Big Parts of Buying TV Ads, Vying With Google and The Trade Desk Adweek
Advertising

Wednesday, January 29, 2025

Super Bowl Ad Prices Top $8 Million as Surge Fuels Fox Sales Variety
Advertising, Sports

Monday, January 6, 2025

Hub: Streaming Viewers More Accepting of TV Ads TV Tech
Advertising

Tuesday, December 10, 2024

Roku's 2025 Predictions Roku blog
Advertising, Devices

Wednesday, November 20, 2024

The Trade Desk is building a CTV operating system called Ventura Axios
Advertising, Technology

Thursday, November 21, 2024

Mediaocean Buying Adtech Company Innovid for $500 Million WSJ
Advertising, Deals & Financings

Friday, November 8, 2024

Amazon Subs Battle Prime Video Ads Mediapost
Advertising

Thursday, October 31, 2024

Major U.S. Streamers' Q3 Ad Revenues Grow 44% To $3.5B Mediapost
Advertising

Tuesday, October 15, 2024

Amazon to Expand Ads on Prime Video to Major New Markets Next Year The Hollywood Reporter
Advertising, International

Tuesday, October 8, 2024

Meta Expands Gen AI Tools to Video Ads As Platform Competition Ramps Up Adweek
Advertising, AI, Social Media

Thursday, October 10, 2024

Amazon bets big on sports streaming in bid to boost Prime memberships, advertising revenue GeekWire
Advertising, Sports

Friday, October 4, 2024

Streamers' TV Ad Spend, Value Up 10% In Q3, Airings And Impressions Decline Mediapost
Advertising

Thursday, September 26, 2024

Amazon tops $1.8 bln ad-spending commitment target for video-streaming services Reuters
Advertising, Sports

Thursday, September 19, 2024

Roku Starts Ad Manager 'Democratizing' CTV Access Mediapost
Advertising, Devices

Wednesday, September 18, 2024

YouTube confirms your pause screen is now fair game for ads The Verge
Advertising

Thursday, September 19, 2024

Amazon releases a video generator - but only for ads TechCrunch
Advertising, AI

Thursday, September 12, 2024

YouTube’s pause-vertising is here Tubefilter
Advertising

Tuesday, September 10, 2024

Amazon Kicks Off Thursday Night Football With Expanded Shoppable Ad Reach Adweek
Advertising, Sports

Sunday, September 8, 2024

IAB: Media Buyers Boost 2024 Ad Outlook To +11.8% Mediapost
Advertising

Friday, August 30, 2024

Cord cutters prepare for political ad blitz as campaigns flood Roku, Hulu ahead of election CNBC
Advertising, Politics

Wednesday, August 21, 2024

A Tale Of 2 Upfronts: Linear -4%, Streaming +35% Mediapost
Advertising

Tuesday, August 20, 2024

Netflix Closes Upfront Sales, Citing Gains In Line With Its Expectations Deadline
Advertising

Monday, August 12, 2024

CTV Demand Pushes Trade Desk Q2 Up 26% Mediapost
Advertising

Thursday, August 8, 2024

Advertising group suspends brand safety unit after Elon Musk’s antitrust lawsuit CNBC
Advertising, Brand Safety

Thursday, August 1, 2024

Thursday, July 25, 2024

6 Ad Companies Accuse Pluto TV of Exploiting Programmatic Auctions Adweek
Advertising, Technology

Tuesday, July 23, 2024

YouTube Earns $8.6B in Ad Revenue in Q2, But Misses Wall Street Estimates The Hollywood Reporter
Advertising

Thursday, July 11, 2024

VideoAmp To Integrate Data, Inventory From Snap Into Ad-Planning Tools B&C
Advertising, Technology

Wednesday, June 26, 2024

YouTube dominates streaming, forcing media companies to decide whether it’s friend or foe CNBC
Advertising, Aggregators

Wednesday, June 19, 2024

Disney Is Courting a New Group of Advertisers It’s Betting Could Drive Billions In Revenue Adweek
Advertising

Saturday, June 15, 2024

Disney brings playable ‘advergames’ to Hulu and ESPN The Verge
Advertising

Thursday, June 13, 2024

Disney Debuts New ‘Advergames’ and Shoppable Ads Across Its Portfolio Adweek
Advertising

Tuesday, June 11, 2024

Suddenly ad economy forecasts get rosier, but the biggest companies will benefit the most Digiday
Advertising

Monday, June 10, 2024

Google is ready to fill free streaming TV channels with ads The Verge
Advertising, FAST

Wednesday, June 12, 2024

Roku Will Pass More Data In The Bidstream AdExchanger
Advertising, Devices

Friday, June 14, 2024

Amazon Has Upended the Streaming Ad Market, and Netflix Is Paying the Price WSJ
Advertising

Sunday, May 26, 2024

What Happened to Our Ad-Free TV? NY Times
Advertising, SVOD

Thursday, May 30, 2024

Global CTV Ad Forecast: Up 26% In 2024, Trade Desk At 59% Programmatic Share Mediapost
Advertising

Saturday, May 18, 2024

It’s not ‘TV Week’ anymore as streamers dominate the advertising upfronts LA Times
Advertising

Wednesday, May 15, 2024

Netflix ad-supported tier has 40 million monthly users, nearly double previous count CNBC
Advertising

Tuesday, May 7, 2024

Amazon Set to Debut Remote-Enabled Shoppable Ads As It Readies Inaugural Upfront The Hollywood Reporter
Advertising, Commerce

Wednesday, May 8, 2024

Disney, Walmart Team Up for Enhanced Targeting, Measurement Across Streaming Adweek
Advertising

Thursday, May 2, 2024

Spotify Spotlights Its Digital Video Ad Offerings At Its First NewFronts Event Mediapost
Advertising, Music

Friday, April 26, 2024

Roku Extols The Virtues Of Third-Party Programmatic Partnerships AdExchanger
Advertising, Devices, Programmatic

Thursday, April 25, 2024

WBD Reveals First-Party Data Platform to Unify Buying Across Its Portfolio Adweek
Advertising, Data

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