CTV Ad Summit - leaderboard - 1-10-20

News for 'Advertising'

Title Date Source
Magna: Olympics Postponement Hits Linear TV Hard, Digital Growth Dips To Single Digits 03-27-2020 AdExchanger
TV Ad Revenues To See Sharp 40% Decline in 2Q, Moderating Drops Through 2020 03-26-2020 Mediapost
A 7-Figure Ad Fraud Scheme Running on Roku Underlines Murkiness of CTV 03-26-2020 Adweek
As COVID-19 Upends TV Ad Sales, Networks and Buyers Enact New Strategies 03-25-2020 Adweek
Two-Thirds Of Ad Execs Anticipate Lower 2021 Ad Budgets Due To Pandemic 03-25-2020 Mediapost
How One Day at a Time Was Canceled by Netflix but Made the Move to Linear TV 03-24-2020 Adweek
Instagram to Roll Out IGTV Advertising in Challenge to YouTube 03-18-2020 Bloomberg
Google parent Alphabet shared YouTube revenue after U.S. SEC request 03-17-2020 Reuters
AT&T says it remains committed to Xandr following departure of CEO Brian Lesser 03-17-2020 AdAge
Glued to TV for Now, but When Programming Thins and Bills Mount 03-17-2020 NY Times
O2 customers will soon get free access to Disney Plus for six months 03-16-2020 Android Central
‘It will have no impact on the marketplace’: Coronavirus cancelations will test the use of the upfronts 03-12-2020 Digiday
CEO of AT&T ad unit Xandr resigned 03-11-2020 Reuters
YouTube To Stream This Year’s Brandcast Due To Coronavirus, As NewFronts Recommends Other Presenters Do The Same 03-11-2020 Tubefilter
Havas Media Group, 'Tastemade' Partner To Reach Millennials 03-11-2020 Mediapost
Disney, WarnerMedia and AMC Networks Join AT&T’s OpenAP Rival, Xandr Invest 03-11-2020 Adweek
IAB Taps Former IPG Vet Cohen As New President 03-10-2020 Mediapost
Instagram influencers are creating their own TV-style ad breaks 03-05-2020 Digiday
Fox News Is First to Cancel An Upfront Over Coronavirus 03-04-2020 Mediapost
Why Pluto TV Picked Late Night For Its First-Ever Linear Ad Campaign 03-03-2020 Adweek
New Gamut Platform Manages Local OTT Campaigns 03-03-2020 Mediapost
ViacomCBS’s Pluto TV Boosts Marketing as Free Streaming Services Intensify Fight 03-02-2020 WSJ
NBCUniversal Opens New Local Ads Business for Streaming TV 02-26-2020 WSJ
YouTube Is Considering Letting Creators Sell Their Own Ads 02-27-2020 Tubefilter
The Trade Desk slated to run first campaign on CTV during March Madness 02-25-2020 AdAge
Comcast Acquires Xumo Free-Streaming Video Service 02-25-2020 Variety
Fox, Comcast Pursue Takeovers of Ad-Supported Video Services 02-21-2020 WSJ
Political ads are flooding Hulu, Roku and other streaming services, revealing loopholes in federal election laws 02-20-2020 The Washington Post
Trump Ads Will Take Over YouTube’s Homepage on Election Day 02-20-2020 Bloomberg
CBS All Access, Showtime to Reach 16 Million Streaming Subscribers By Year’s End 02-20-2020 Variety
Vizio Pursues A Late-Mover Advantage In CTV Ad Sales 02-18-2020 AdExchanger
Instagram prototypes letting IGTV creators monetize with ads 02-06-2020 TechCrunch
Tubi Claims 25 Million Monthly Users for Free-Streaming Service, Plans to Spend Over $100 Million on Content in 2020 02-11-2020 Variety
Redbox quietly launches ad-supported video service 02-10-2020 Protocol
Publishers complain they can’t make money from breaking news video on Twitter 02-10-2020 Digiday
605 Intros 'Bring Your Own Data' App For National Cross-Platform TV 02-06-2020 Mediapost
Chrome ad blocker to target three annoying video ads 02-05-2020 9to5Google
Despite Streaming Audience Competition, Linear TV Ad Revenue Dipped Just 1% In 2019 02-04-2020 Mediapost
Roku Is Dropping Fox Apps - 2 Days Before The Super Bowl 01-31-2020 Mediapost
CollegeHumor Helped Shape Online Comedy. What Went Wrong? 01-29-2020 Wired
Comcast Unit Launches New Tech for Political Advertisers 01-30-2020 Light Reading
CW, Tastemade, AccuWeather, M’soft Join Xandr Community 01-28-2020 Multichannel News
Netflix CEO Reiterates Zero Interest in Advertising Business: ‘There’s Not Easy Money There’ 01-22-2020 Variety
Hulu to debut new ad formats in 2020 focused on letting users make choices, transact with advertisers 01-16-2020 TechCrunch
YouTube-Disputed Study Finds 100 Advertisers Ran Spots Against Climate Change Denial Videos 01-16-2020 Tubefilter
Hulu To Intro Choice-Based And Transactional Ads, Eyes Product Insertion 01-16-2020 Mediapost
Ad Execs Plan to Spend More on ESPN, HGTV 01-13-2020 Multichannel News
Xandr's New Pause Ads To Roll Out Across AT&T Media In Months Ahead 01-09-2020 Mediapost
Amazon in Talks to Sell Streaming TV Ads Outside of Fire TV 01-09-2020 WSJ
How AMC Networks Is Building Its Data-Driven Ad Offering, Led By Advanced Advertising Hire Evan Adlman 01-06-2020 AdExchanger
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