| Title |
Date |
Source |
Category |
| On the Trail of TV's Elusive Prize: Netflix Ratings |
07-22-2016 |
The Hollywood Reporter |
Analytics, SVOD |
| Nielsen To Let Ratings Customers Bring Their Own Viewability Vendor |
07-20-2016 |
AdExchanger |
Analytics |
| TV-Like Quality In Video Devices Could Mean Ad Gains |
06-29-2016 |
Mediapost |
Analytics |
| Nielsen Unveils Streaming Ratings for ‘Orange is the New Black,’ ‘Seinfeld’ |
06-29-2016 |
WSJ |
Analytics, SVOD |
| TV Viewership Erosion Sinks 4% in C3 Adult Ratings |
05-13-2016 |
Mediapost |
Analytics |
| CNN lifts lid on plan to monetise attention rather than the news |
05-13-2016 |
The Drum |
Analytics, Cable Networks |
| YouTube Says It Reaches More Viewers 18-49 Than TV, But That's Not The Whole Story |
05-07-2016 |
International Business Times |
Aggregators, Analytics |
| CNN Sees Big Audience in comScore Xmedia Data |
04-27-2016 |
B&C |
Analytics, Cable Networks |
| Turner Taps Canvs to Measure Emotions of TV Audience |
04-26-2016 |
Multichannel News |
Analytics, Cable Networks, Social Media |
| VAB Offers Fair Way to Compare TV and Digital |
04-26-2016 |
B&C |
Analytics |
| FreeWheel to Monitor Response to Ad Loads |
04-19-2016 |
Multichannel News |
Advertising, Analytics |
| NBC Universal Ready to Move Beyond Nielsen Guarantees |
04-14-2016 |
AdAge |
Advertising, Analytics, Broadcasters |
| Nielsen Will Tap Set Top Box Viewing Data In Deal With Dish Network |
04-04-2016 |
Deadline |
Analytics, Data, Satellite |
| Andrea Ching Joins OpenSlate as Chief Marketing Officer |
03-29-2016 |
Press Release |
Analytics, People |
| Total TV, Video Consumption Grows Slightly In Q4 2015 |
03-25-2016 |
Mediapost |
Analytics, Research |
| Nielsen to Break Out Metrics for Apple TV, Roku, Other Connected-TV Devices |
03-23-2016 |
Variety |
Analytics, Devices |
| Netflix Growth Equals Midsize Cable Network |
03-04-2016 |
Mediapost |
Analytics, SVOD |
| Snapchat Enlists Nielsen to Track Ad Campaigns |
02-25-2016 |
WSJ |
Advertising, Analytics, Social Media |
| Nielsen Plays Catch-Up as Streaming Era Wreaks Havoc on TV Raters |
02-02-2016 |
NY Times |
Analytics |
| As linear TV tumbles, connected television usage grows |
12-21-2015 |
nScreenMedia |
Analytics, Research |
| NBCUniversal to Partner With Data Trackers to Study Olympics Viewing |
12-14-2015 |
NY Times |
Analytics, Broadcasters, Sports |
| YouTube's new trending tab shows you viral videos "as they take off" |
12-09-2015 |
Venture Beat |
Aggregators, Analytics |
| Why Netflix's Hype Makes TV's Viewership Measurement Crisis Worse |
12-09-2015 |
The Wrap |
Analytics, SVOD |
| Fox to Stop Using Same-Day TV Ratings |
11-20-2015 |
The Wrap |
Analytics, Broadcasters |
| TV-Connected Devices Bring Consumers Together in the Living Room |
11-19-2015 |
Nielsen blog |
Analytics, Devices, Research |
| Viacom and TiVo Partner to Share Data With Advertisers |
11-02-2015 |
Adweek |
Analytics, Cable Networks, Data |
| Parrot Analytics Aims to Be Crystal Ball Into What Global Consumers Want to See |
10-27-2015 |
Home Media Magazine |
Analytics |
| In the Age of Cord Cutting, Nielsen Plots Its Overhaul of TV's Outdated Ad Metrics |
10-27-2015 |
Adweek |
Advertising, Analytics |
| How Nielsen's Total Audience Measurement Will Give Ad Buyers a Programmatic Boost |
10-22-2015 |
Adweek |
Advertising, Analytics, Programmatic |
| NBCU Exec Calls for Better TV Measurement |
10-20-2015 |
Multichannel News |
Analytics, Broadcasters, Cable Networks |
| A First Look at Nielsen's Total Audience Measurement and How It Will Change the Industry |
10-20-2015 |
Adweek |
Analytics |
| Hershey's Looks to New Video Metrics for Cool Blasts Videos |
10-01-2015 |
AdAge |
Analytics |
| Viacom Adds New Head of 'Audience Science' |
10-02-2015 |
Multichannel News |
Analytics, Cable Networks, People |
| CBS Includes Digital Views In TV Ratings |
09-30-2015 |
Mediapost |
Analytics, Broadcasters |
| ComScore, Rentrak to Merge |
09-29-2015 |
Multichannel News |
Analytics, Deals & Financings |
| Digital-Video Use Increases In All Parts of Day - Nielsen |
09-21-2015 |
Variety |
Analytics, Research |
| It's Time to Put TV and Digital On an Even Playing Field |
09-18-2015 |
AdAge |
Analytics |
| Facebook's 'Ludicrous' Video Ad Metrics Highlight Digital's Lingering Low Standards, Martin Sorrell Says |
09-16-2015 |
Adweek |
Advertising, Analytics, Social Media |
| ComScore Combines TV, Digital Audience Data |
09-14-2015 |
B&C |
Analytics |
| Are Media Companies Charging Streaming Services Enough? |
09-14-2015 |
WSJ |
Analytics |
| Programmatic video spend to hit 2 Billion Euros |
09-10-2015 |
The Drum |
Advertising, Analytics, Devices, International, Programmatic, Research |
| U.S. Consumers Now Spend More Time In Apps Than Watching TV |
09-10-2015 |
TechCrunch |
Analytics, Apps, DRM, Research |
| Netflix Viewership Finally Gets a Yardstick |
08-26-2015 |
WSJ |
Aggregators, Analytics |
| Sorrell: Online Video Ad Growth Threatened By Faulty Measurement |
08-26-2015 |
Mediapost |
Advertising, Analytics |
| Vizio reveals how it secretly tracks what you're watching in IPO plan |
07-27-2015 |
Fortune |
Analytics, Devices |
| Netflix, OTT Video Grab 45% of All U.S. TV Viewing in the First-Half of 2015 |
07-03-2015 |
Home Media Magazine |
Aggregators, Analytics, Research |
| The 'terrifying' moment in 2012 when YouTube changed its entire philosophy |
07-03-2015 |
Business Insider |
Aggregators, Analytics |
| As Viewers Migrate To Mobile And Connected TV, Data Helps ESPN Gauge 'Total Audience' |
06-29-2015 |
AdExchanger |
Analytics, Cable Networks |
| New Facebook video tab will track the performance of posted movies |
06-27-2015 |
TNW |
Analytics, Social Media |
| If You Think TV Is Dead, Maybe You're Measuring Wrong |
06-23-2015 |
WSJ |
Analytics |
