News for 'Advertising'

Monday, January 9, 2017

Facebook is going to start showing ads in the middle of its videos and sharing the money with publishers Recode
Advertising, Social Media

Friday, January 6, 2017

Linear TV Needs New Advertising Models B&C
Advertising, Broadcasters

Wednesday, January 4, 2017

Pandora's Muted Video and Responsive Display Ads Are a Big Hit With Marketers Adweek
Advertising, Music

Tuesday, January 3, 2017

How Addressable TV Has Evolved, And Where It Will Go In 2017 AdExchanger
Advertising

Thursday, December 22, 2016

Why The 2017 TV Upfronts Could Be A Buyer’s Market AdExchanger
Advertising, Broadcasters

Wednesday, December 21, 2016

Tuesday, December 20, 2016

Friday, December 16, 2016

Google Says Programmatic Direct Is Due for a Rise in 2017 AdAge
Advertising, Programmatic

Thursday, December 15, 2016

Tuesday, December 13, 2016

More Ads Are Being Delivered Via Connected TVs WSJ
Advertising, Devices

Monday, December 12, 2016

'No interest in playing your games': Why programmatic TV hasn't (yet) taken off Digiday
Advertising, Cable Networks, Programmatic

Friday, December 9, 2016

Clorox Wades Into 360-Degree Video AdExchanger
360-Degree, Advertising

Thursday, December 8, 2016

Tuesday, December 6, 2016

Innovid inks marketing cloud deals meaning advertisers can orchestrate videos across screens The Drum
Advertising, Technology

Monday, December 5, 2016

Tuesday, December 6, 2016

'It's on every media plan': Media buyers hail Facebook's dedicated video tab Digiday
Advertising, Social Media

Tuesday, November 29, 2016

How Advertising Will Live on DirecTV Now, AT&T's New Streaming TV Service AdAge
Advertising, Skinny Bundles

Monday, November 28, 2016

Facebook turned to TV to boost Facebook Live Digiday
Advertising, Live Streaming, Social Media

Tuesday, November 22, 2016

Monday, November 21, 2016

Thursday, November 17, 2016

Advertisers And Publishers Are Starting To Get With The Vertical Video Program AdExchanger
Advertising, Mobile Video

Wednesday, November 16, 2016

Tuesday, November 15, 2016

Monday, November 14, 2016

Thursday, November 10, 2016

Wednesday, November 9, 2016

Monday, November 7, 2016

NBCU to sell Apple News advertising inventory Digiday
Advertising

Friday, November 4, 2016

Tuesday, November 1, 2016

Google Ran Secret Video Ad Experiments and Here's What It Found AdAge
Advertising, Research

Wednesday, November 2, 2016

WideOrbit Aims To Build The DoubleClick Of Local Broadcast AdExchanger
Advertising, Broadcasters

Monday, October 31, 2016

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