News for 'Advertising'

Thursday, March 9, 2017

Condé Nast Joins NBCU-Vox Ad Network; Are BuzzFeed, Snapchat Next? Variety
Advertising, Broadcasters, Millennials, Online Publishers

Tuesday, March 7, 2017

LoopMe raises $10 million to optimize mobile video ads using artificial intelligence Venture Beat
Advertising, Deals & Financings, Mobile Video

Monday, March 6, 2017

'Significant Acceleration' Of In-House Media-Buying, Analyst Cites Programmatic Mediapost
Advertising, Programmatic, Research

Sunday, March 5, 2017

Turner CEO: Ad money is coming back to TV that was previously redirected to digital Business Insider
Advertising, Cable Networks

Thursday, March 2, 2017

How Roku’s Open-Platform Approach Fuels A $100M Media And Ads Business AdExchanger
Advertising, Devices

Wednesday, March 1, 2017

Monday, February 27, 2017

Advertising on Streaming TV Devices Is About to Get More Targeted WSJ
Advertising, Devices

Thursday, February 23, 2017

Tuesday, February 21, 2017

Monday, February 20, 2017

The Bulk Of Time And Dollars Spent Aren’t Going To Traditional TV Anymore AdExchanger
Advertising

Friday, February 17, 2017

YouTube to stop 30-second unskippable ads Campaign
Advertising

Thursday, February 16, 2017

Sunday, February 12, 2017

Thursday, February 9, 2017

Monday, February 6, 2017

Thursday, February 2, 2017

Tuesday, January 31, 2017

Monday, January 30, 2017

Where Do The Upfronts Stand In The Coming Era Of Audience-Based Buying? AdExchanger
Advertising

Friday, January 27, 2017

Google Touts YouTube Ad Growth, Vows Continued Investment In Originals In Earnings Call Tubefilter
Advertising, Aggregators

Tuesday, January 24, 2017

Snapchat Is Now Selling Ads Against Nielsen's TV-Like Ratings System Adweek
Advertising, Social Media

Wednesday, January 25, 2017

Magna Strikes Deal With Roku, Shifting More Ad Dollars Out Of Linear TV Heading Into Upfronts AdAge
Advertising, Devices

Monday, January 23, 2017

Toyota Revs Up With Hypertargeted Video AdExchanger
Advertising

Wednesday, January 18, 2017

Thursday, January 12, 2017

How Targeted (And Measurable) Is Over-The-Top TV? AdExchanger
Advertising

Wednesday, January 11, 2017

Here's How the New Vertical Video Ads Will Look Inside Instagram Stories AdAge
Advertising, Social Media

Monday, January 9, 2017

Instagram Is Testing Mid-Roll Video Ad Pop-Ups In Stories AdAge
Advertising, Social Media

Tuesday, January 10, 2017

'A shrewd move': Publishers see Facebook mid-roll ads as potential boon Digiday
Advertising, Social Media

Monday, January 9, 2017

Facebook is going to start showing ads in the middle of its videos and sharing the money with publishers Recode
Advertising, Social Media

Friday, January 6, 2017

Linear TV Needs New Advertising Models B&C
Advertising, Broadcasters

Wednesday, January 4, 2017

Pandora's Muted Video and Responsive Display Ads Are a Big Hit With Marketers Adweek
Advertising, Music

Tuesday, January 3, 2017

How Addressable TV Has Evolved, And Where It Will Go In 2017 AdExchanger
Advertising

Thursday, December 22, 2016

Why The 2017 TV Upfronts Could Be A Buyer’s Market AdExchanger
Advertising, Broadcasters

Wednesday, December 21, 2016

Tuesday, December 20, 2016

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