VideoNuze Posts

Last week at the NABShow, Bill Wheaton, Akamai's SVP and GM of its Media Division stopped by the VideoNuze booth for an interview. Bill sees some of the biggest trends happening in mobile, and cites his experience in India recently as an example of the huge growth in mobile. He also points to growth in video consumed over iOS devices of 200%-300% year-over-year. All of that is leading to massive complexity in supporting multiple devices while emphasizing quality. Bill discusses these challenges and how Akamai is addressing them. See video below (8 minutes, 21 seconds).

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WeVideo announced it has raised a $19.2 million Series A round led by Crest Capital Ventures. Last week I interviewed WeVideo's VP of Product, John Canning, at the NABShow, who explained what's so special about its cloud-based, in-browser, collaborative video editing platform. John shares more about whom WeVideo competes with in both the consumer and the enterprise markets. WeVideo also announced an integration with the new Google Drive storage service, showing once again how powerful cloud computing has become.

See video below (7 minutes, 8 seconds).

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Netflix reported its Q1 '12 results yesterday, adding almost 3 million subscribers, of which 1.7 million were domestic and 1.2 million were international, while showing its first loss in a while. Focusing just on the domestic side, the 1.7 million additions are certainly a positive reversal from the past 2 quarters, but are just about half of the 3.3 million domestic subscribers added a year ago in Q1 '11 (see chart below). While Netflix is forecasting to add 7 million subscribers in 2012, the company's domestic expansion rate is clearly slowing from its torrid pace of a year ago.

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Last week at the NABShow, Kevin Schaff, CEO and Founder of T3Media (formerly Thought Equity Motion) came by the VideoNuze booth for a video interview (see below, 10 minutes, 32 seconds) .

In addition to its content licensing arm, T3Media has become an integral part of the work flow for master file storage, helping improve the economics for content archives by improving access to them. T3Media operates on the principle that there are now so many innovative use cases for content that media companies need high-availability, flexible access to it, while still also preserving a behind-the-firewall production copy.

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Google has taken the beta tag off of AdWords for video, opening up the ad platform targeted to small-to-medium-sized businesses (SMBs) to run video ads on YouTube. To help drive interest, Google is also offering $50 million of free advertising credits to prospects. I wrote about AdWords for video last September when it was first announced, and I continue to be enthusiastic about its potential to broaden video-based advertising to SMBs for which traditional TV advertising was out of reach.

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At the NABShow last week, I interviewed RAMP's CEO Tom Wilde about why closed captioning is coming to online video as a result of the Twenty-First Century Communications and Video Accessibility Act from 2010. The Act specifies that any video broadcast on-air after April 30th must have closed captioning by September 30th if it's placed on the web.

Tom explains that given broadcasters' existing analog and digital work flows, creating closed captions for the web creates huge challenges, which RAMP's Media Cloud addresses. The good news is that research shows that closed captions give viewers more control and therefore are also more engaged, driving a higher ROI.

See video below (5 minutes, 19 seconds)

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Something new for the 130th edition of the VideoNuze Report podcast - video! That's right, this week found Colin Dixon, senior partner at The Diffusion Group, and me at the NABShow in Las Vegas, so we recorded a video for the first time (for you audiophiles, there's still a link to the audio below, and it's still in iTunes as well). For this week's edition, we discuss what hit our radar at the NABShow. Enjoy!

Or click here to listen to the podcast (12 minutes, 43 seconds)

Click here for previous podcasts

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TV Everywhere is a major trend in the pay-TV industry these days and thePlatform, a large online video platform, has been in the middle of a lot of the activity.

At the NABShow, Marty Roberts, thePlatform's SVP of Sales and Marketing stopped by the VideoNuze booth and explained how consumer expectations are helping drive pay-TV innovation with TV Everywhere, enabling anytime/anywhere/any device access. Marty also addresses other key trends he's seeing in the industry. See video below (6 minutes, 14 seconds).

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