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  • Inside the Stream: Vevo’s EVP Explains Multiplatform Success

    Friday, April 25, 2025, 11:13 AM ET
    |
    Posted by Will Richmond

    We’re pleased to interview Vevo’s EVP, Global Sales Rob Christensen this week on Inside the Stream. Rob dives into the details of Vevo Evolve, the company’s new data-driven ad platform. Rob describes its advanced targeting, optimization and measurement capabilities. He also shares how Vevo’s music videos are succeeding across mobile, desktop and connected TV platforms. Looking ahead, Rob also explains how AI will play a big role in Vevo’s future.

    Listen to the podcast to learn more (30 minutes, 41 seconds)




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    Categories: Advertising, Music, Podcasts

    Topics: Podcast, Vevo

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VideoNuze is the authoritative online source for original analysis and news aggregation focused on the burgeoning online video industry. Founded in 2007 by Will Richmond, a 20-year veteran of the broadband, cable TV, content and technology industries, VideoNuze is read by executive-level decision-makers who need to get beyond the standard headlines and achieve a deep understanding of online video’s disruptive impact.

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