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  • Inside the Stream: Broadcasters’ SVODs Struggle, But Their FASTs Flourish

    Friday, September 1, 2023, 12:31 PM ET
    |
    Posted by Will Richmond

    This week on Inside the Stream, Colin and I discuss Comscore’s 7th annual State of Streaming report, which was just released. For CTV homes, Netflix leads with 74% reach, followed by YouTube, with 71%, though YouTube has 47 hours of viewing time per month, compared with 35 hours for Netflix. Despite billions of dollars of content and branding investments, broadcasters’ SVOD services lag in both metrics, though their FASTs, especially Pluto TV and and Tubi, are performing well.

    Listen to the podcast to learn more (23 minutes, 39 seconds)




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    Categories: Broadcasters, FAST, Podcasts, SVOD

    Topics: comScore, Podcast

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Also see:

Inside the Stream: YouTube is the Biggest Media Company; Navigating Streaming Sports

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VideoNuze is the authoritative online source for original analysis and news aggregation focused on the burgeoning online video industry. Founded in 2007 by Will Richmond, a 20-year veteran of the broadband, cable TV, content and technology industries, VideoNuze is read by executive-level decision-makers who need to get beyond the standard headlines and achieve a deep understanding of online video’s disruptive impact.

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