This week Antenna’s Co-Founder and CEO Jonathan Carson joins us for an exclusive interview to discuss the firm’s top streaming insights from 2024. Antenna’s research has become a go-to source of data for executives from around the industry. 

In the interview we dive into a number of findings, including the shift in subscriber growth from paid to ad-supported streaming services, how sports and live events provided the top subscriber acquisition moments in 2024, the role of sports in driving virtual pay-TV operators’ growth and  which promotions worked best for new sign-ups.

Listen to the podcast to learn more (35 minutes, 40 seconds)

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