Horizon Media
VideoNuze Analysis (3 items)
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Behind Programmatic Video’s Momentum [AD SUMMIT VIDEO]
Posted on 07-06-2017
Programmatic video ad buying - using data and automation - is one of the most critical trends in how video is monetized. But as programmatic video has gained momentum, it...
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TV Advertising Executives Raise Questions About Roles of Data and Audience Targeting
Posted on 01-19-2017
TV advertising is moving the way of online video advertising - with an emphasis on greater data use and audience-based targeting. That’s the conventional wisdom driving huge investments at TV...
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Digging Into Programmatic Video [AD SUMMIT VIDEO]
Posted on 07-11-2013
At the recent Online Video Ad Summit, MediaCrossing's CEO and founder Bill Lederer led an in-depth discussion of programmatic video with executives from Yahoo, Horizon Media and Adap.TV. For...
News from Around the Web (10 items)
- Horizon Media Signs With Nielsen Advanced Audience to Refine TV Ad Spend Adweek - 07-24-2019
- Horizon Teams Up With 4C To Customize Cross-Platform TV Plans AdExchanger - 01-10-2018
- Horizon Media Hopes to Unlock the Potential of AR, VR and 360 Videos With Its New Division Adweek - 06-08-2017
- Programmatic TV To Remain A Patchwork In 2016, Despite A Deeper Supply Pool AdExchanger - 01-04-2016
- 5-Plus Years for Programmatic TV Tipping Point B&C - 10-20-2015
- Horizon Media: More Than One-Third of Consumers Interested In Stand-Alone HBO Service Mediapost - 10-28-2014
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