I’m pleased to present the 451st edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia.
First up this week we talk about Sling TV’s new initiative to promote third party SVOD services, including to consumers who aren’t subscribers to its underlying virtual pay-TV service. Colin and I differ about its potential and whether Sling TV has “permission” to pursue this. We debate the upside of a separate new Sling TV initiative to provide a layer of free on-demand content. We also dig into Hulu’s new emphasis on SVOD aggregation which seems promising to both of us.
We then shift to discussing NBCUniversal’s plan to launch its own direct-to-consumer (DTC) service for non pay-TV subscribers. Colin is somewhat underwhelmed, while I think it’s a step in the right direction and too early to tell how aggressive the offer will turn out to be.
Less than 3 weeks into the new year, it’s clear that big video providers are continuing to experiment and jockey for position.
Listen in to learn more!
Click here to listen to the podcast (24 minutes, 53 seconds)