Friday, August 17, 2018, 9:43 AM ET|Posted by Will Richmond
I’m pleased to present the 432nd edition of the VideoNuze podcast, with my weekly partner Colin Dixon of nScreenMedia.
Colin is eating some crow on this week’s podcast, because he’s finally (!) come around to understanding the value of video downloading, which I’ve been promoting for nearly 6 years. Colin has a new white paper out in which he cites his research finding 55% of U.S. and 58% of U.K. viewers saying downloading functionality is very important to them. We discuss all aspects of downloading’s value proposition.
Then we segue to talking about Verizon’s announcement this week that when it rolls out 5G to 4 U.S. cities later this year it will include an Apple TV and discounted YouTube TV (exact terms weren’t released). Noting the caveat that we haven’t seen 5G perform, we both believe it has a ton of potential to disrupt the wired broadband business which cable TV operators have dominated. As Verizon’s announcement shows, it also presents interesting opportunities to bundle pay-TV with 5G and wireless service.
Listen in to learn more!
Click here to listen to the podcast (23 minutes, 13 seconds)