Inside the Stream Podcast: Interview With Hub’s Jon Giegengack on What Viewers Turn to FirstFriday, September 30, 2022, 11:41 AM ET|Posted by Will Richmond
This week on Inside the Stream Colin and I interview Hub Entertainment Research’s Founder and Principal Jon Giegengack about top conclusions from the firm’s latest “Decoding the Default” survey (excerpt here). Among them are that streaming services continue to gain as the default source for viewers (with Netflix by far the leader), being the default is the best protection from churn, SVOD stacking appears to have plateaued and some streaming services seem to be pretty well insulated from inflation. We discuss all of these and more.
Listen to the podcast (25 minutes, 25 seconds)
Browse all previous podcasts
Subscribe to Inside the Stream
Apple Podcasts Google Podcasts Spotify Amazon Music RSS
Topics: Hub Research, Podcast