VideoNuze
  • Close
  • Posts
  • News Roundup
  • Podcasts
  • Perspectives
  • Events
  • Categories
  • Inside the Stream Podcast: Exploring NBCUniversal’s ShoppableTV

    Friday, March 25, 2022, 10:32 AM ET
    |
    Posted by Will Richmond

    Welcome to this week’s edition of Inside the Stream, the podcast where nScreenMedia’s Chief Analyst Colin Dixon and I take listeners inside the world of streaming video.

    At NBCUniversal’s One22 developer conference this week, ShoppableTV was one of the innovative ad experiences showcased. ShoppableTV allows viewers to buy products while they’re watching TV. In this week’s podcast Colin and I discuss ShoppableTV’s opportunity and what the potential challenges are.

    Listen to the podcast (25 minutes, 25 seconds)




    Browse all previous podcasts

    Subscribe to Inside the Stream
    Apple Podcasts  Google Podcasts  Spotify  Amazon Music  RSS

     

    Categories: Advertising, Commerce, Podcasts

    Topics: NBCU, Podcast

  • CTV Ads 2022 - leaderboard - 4-1-22

Also see:

Inside the Stream Podcast: Comcast and YouTube Results

Read More

Connect with VideoNuze

Receive VideoNuze Daily
Sample Newsletter

Exclusive News Roundup

  • TikTok positions itself as a complement to TV advertising AdAge
  • While Cord-Cutting Accelerates, Streaming Growth Slows: Analyst B&C
  • Netflix Updates Corporate Culture Memo, Adding Anti-Censorship Section and a Vow to ‘Spend Our Members’ Money Wisely’ Variety
  • Global CTV Advertising Impressions Now Outpace Mobile Mediapost
  • YouTube’s memberships gifting feature launches Wednesday, but in beta to start The Verge
  • The Pivot To AVOD Is Happening And The Trade Desk Is Here For It AdExchanger
More News
CTV Ads 2022 - medium rectangle - 4-1-22

Our Sponsors

  • CTV Ads 2022

About VideoNuze

VideoNuze is the authoritative online source for original analysis and news aggregation focused on the burgeoning online video industry. Founded in 2007 by Will Richmond, a 20-year veteran of the broadband, cable TV, content and technology industries, VideoNuze is read by executive-level decision-makers who need to get beyond the standard headlines and achieve a deep understanding of online video’s disruptive impact.

© Copyright 2022. Broadband Directions LLC. All rights reserved.
  • VideoNuze
    • About Us
    • Contact Us
    • Sponsoring VideoNuze
    • Will Richmond
    • Terms & Conditions