CBS Digital Media’s EVP/GM Marc Debevoise to Share Priorities in June 14th Video Ad Summit Keynote InterviewWednesday, May 25, 2016, 11:46 AM ET|Posted by Will Richmond
One of the highlights of the upcoming 6th annual VideoNuze Online Video Advertising Summit on Tuesday, June 14th in NYC will be my morning keynote interview with Marc Debevoise, EVP/GM of CBS Digital Media at CBS Interactive.
Marc oversees all of CBS Interactive’s major digital properties in Entertainment, Sports and News. These include CBS.com, CBS apps, SVOD service CBS All Access, CBSSports.com, CBSNews.com and the 24/7 digital news network CBSN, among others. Marc also manages all digital content distribution on all platforms, TV Everywhere and original digital productions.
All of this gives Marc an excellent perspective on what’s happening at the intersection of online video and TV. I’ve known Marc for years and have always been impressed by how he balances strategic priorities and practical realities.
In our discussion, Marc will discuss what he sees as the most important industry trends and how they’re informing CBS’s digital strategies. We’ll dive into topics such as how convergence is shaping CBS’s monetization approaches, the value of platforms such as YouTube, Facebook and Amazon to video providers, CBS’s goals in providing marquee TV programming for its CBS All Access SVOD service, how the company is leveraging viewer data and much more. Marc will also share thoughts on where the industry is heading in the near term.
Overall the session will offer valuable insights for anyone with a stake in the video/TV business going forward. Marc will also take audience questions at the end of the session.
Aside from Marc’s keynote interview, there are a dozen other sessions throughout the day focused on all of the hottest topics in the industry and featuring 40+ senior executives. The Video Ad Summit promises to be a must-attend day of learning and networking for anyone who wants to really understand what’s happening with the convergence of video and TV.
Learn more and register now!