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Saturday, October 25, 2014

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Analysis for 'UltraViolet'

  • Rovi's Simon James Discusses UltraViolet Disc-to-Digital Initiatives [VIDEO]

    Last week at the NABShow, Rovi's Product Marketing Director Simon James came by the VideoNuze booth for an interview. Simon talks about how Rovi is helping jump-start UltraViolet's "disc-to-digital" efforts. At the show Rovi announced its TotalCode Enterprise 2.0, which supports the downloadable UV Common File Format. Simon also describes a recent deal with Samsung that allows Blu-ray owners to create a digital copy of their discs themselves, avoiding the step of going to a retail outlet. See video below (8 minutes, 5 seconds)

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  • UltraViolet and TV Everywhere: It's All About Devices and Access. But That's Not Enough.

    I'd wager the two most spoken words in the media and entertainment industries these days are "devices" and "access." Executives are gripped by the idea that consumers must have access to their content across a growing universe of video-enabled devices. In fact, the premise of the industry's two most strategic initiatives - UltraViolet and TV Everywhere - is that by enabling access to content on multiple devices, traditional business models will either be reinvigorated (in UV's case for DVD purchases) or buttressed against attack (in TVE's case for pay-TV's multichannel bundle).

    If only things were that straightforward. While it's undeniable that improved access on multiple devices is extremely valuable, especially for today's on-the-go viewer, the shortcoming of both UV and TVE is that neither addresses fundamental changes in consumer behaviors or preferences. Broader access is only half the battle here; the other half is devising the right business model that meets consumers' vastly changed expectations. Until this piece of the equation is solved, I doubt that either UV or TVE is going to have the industry's hoped-for impact.

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  • Akamai - full banner - 9-17-14
  • VideoNuze Report Podcast #123 - Aereo, Starz-Netflix, UltraViolet

    I'm pleased to be joined once again by Colin Dixon, senior partner at The Diffusion Group, for the 123rd edition of the VideoNuze Report podcast, for Mar. 2, 2012. This week's podcast has a different format; instead of discussing one topic in depth, we touch on three areas - the new lawsuit against Aereo, Netflix's deal with Starz ending (and whether the "flix" is coming out of Netflix) and UltraViolet's strategy of using discs to drive adoption.

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  • Altitude Digital - full banner - 10-13-14
  • VideoNuze Report Podcast #117 - Debriefing UltraViolet

    I'm pleased to be joined once again by Colin Dixon, senior partner at The Diffusion Group, for the 117th edition of the VideoNuze Report podcast, for Jan. 20, 2012. In this week's podcast we dig into UltraViolet (UV), the digital library/format recently launched to enable consumers with multi-device streaming access to Hollywood movies.

    It's still early days for UV, but there have been some hiccups in the rollout, with numerous longer-term challenges looming as we detail. Still, UV is a critical initiative to help studios reinvigorate the sell-through model that has declined in the wake of lower-cost options like Netflix, Redbox, Amazon, etc. and so there are strong incentives to make it successful. We also review new UV messaging that's rolling out and what's ahead for 2012. Listen in to learn more!

    Click here to listen to the podcast (18 minutes, 2 seconds)



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  • Altitude Digital - full banner - 10-13-14
  • Verizon Needs to Bring More than a Knife to the OTT Gunfight

    Late yesterday Reuters reported that Verizon is looking at launching an online-only subscription service for streaming movies and TV shows outside its geographical footprint. While such a move initially seems disruptive to incumbents like Netflix and others, the folks at Verizon better remember the old adage about not bringing a knife to a gunfight; if they really want to compete, significant investments in content and promotions are going to be required. Even then, it's not yet clear to me how Verizon succeeds in this highly competitive space.

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  • Apple Dominates Still Small Movie Download Business

    Earlier this week IHS Screen Digest released market share estimates for major movie download or "EST" (electronic sell through) outlets in 2010, and no surprise, Apple's iTunes was atop the group, with a dominant 64.5% position. However, that was down 10 points from 2009, as Microsoft, Sony and others all gained share. IHS Screen Digest's research analyst Arash Amel noted that in 2011, Apple is going to face a potentially powerful new competitor in Wal-Mart, which acquired the Vudu VOD service early last year, which could turn the "iVOD" market into a 2 horse race.

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