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News for 'Programmatic'

Title Date Source
AOL Quietly Invests $500 Million In Programmatic TV Advertising 07-21-2016 Forbes
Programmatic Video Buys On YouTube Up 55% MoM 07-14-2016 Mediapost
Bell Media to apply programmatic technology to all its TV and digital video inventory 07-13-2016 Videonet
After Its Programmatic Pilot, Dish Pursues More Data Matching 07-07-2016 AdExchanger
Could TV Upfronts Strength Hamper Programmatic Progress? 07-05-2016 AdExchanger
IAB Issues Whitepaper On Programmatic Video That Aims To Clarify Complexity 07-01-2016 Mediapost
Programmatic TV Spend Hits A Growth Spurt, But Remains A Small Fraction Of Total TV Share (For Now) 06-28-2016 AdExchanger
MAGNA And Zenith: Digital Growth Fueled By Programmatic, Mobile And Video 06-20-2016 AdExchanger
Videology To Integrate Rogers Media Linear TV Inventory Into DETV Software For Data-Enabled Programmatic TV 06-08-2016 Press Release
Bell Media Selects Videology for Cross-Platform Programmatic TV and Video Advertising 06-06-2016 Press Release
Univision Is Going Big on Programmatic Advertising Across All Properties 06-01-2016 Adweek
Meredith Local Centralizes Programmatic Video Sales 05-18-2016 AdExchanger
TubeMogul Accelerates Non-Desktop Video Ad Revenue 05-09-2016 AdExchanger
Cox's Videa Unit Adds Programmatic Partners 04-14-2016 Multichannel News
Programmatic TV Buying: The Difference Between What's Said and What's Heard 04-07-2016 AdExchanger
Programmatic Is Not A Media Channel 04-04-2016 AdExchanger
AOL Launches Self-Serve Programmatic TV Buying 04-04-2016 B&C
Programmatic Pays Off Big for P&G, but Obstacles Loom 04-01-2016 AdAge
TubeMogul Partners With Facebook to Help Brands Extend TV Audience Reach to Digital 03-31-2016 Adweek
Beer, Diapers And The Programmatic TV Challenge 03-10-2016 AdExchanger
Eyeview Partners With TiVo Research and clypd 03-09-2016 B&C
New Video SSP From AppNexus Is Lapping Up LiveRail Customers 03-08-2016 AdExchanger
Programmatic, Cross-Screen TV Propel Revenue Growth For (Some) Video DSPs 03-04-2016 AdExchanger
ITN Says Most Stations Ready for Programmatic 03-07-2016 B&C
AMI Selects ConvertMedia to Programmatically Deliver Outstream Video 02-24-2016 Press Release
How To Make Programmatic TV Grow Faster? Simplify It 02-25-2016 AdExchanger
Synacor Buys Into Programmatic Advertising 02-23-2016 Multichannel News
Transparency Will Help Programmatic TV Grow Into Young Adulthood 02-22-2016 AdExchanger
For Spotify 2016 Is All About Programmatic 02-11-2016 AdExchanger
L'Oreal USA Looks to Develop Own Programmatic Trading Desk 02-04-2016 AdAge
Programmatic's Long Struggle With Mobile Complicates The Future Of Video 02-01-2016 AdExchanger
Ooyala Charts The Course For Automated Guaranteed In TV 01-29-2016 AdExchanger
This Deal Will Make It Easier for Brands to Connect With Buyers on All Screens 01-25-2016 Adweek
AOL Unifies Publishing Products Into 'One' Platform 01-25-2016 Mediapost
Rubicon Project, AdMore Partner To Push Programmatic TV Biz 01-25-2016 Mediapost
Why Programmatic TV is Still Stuck in First Gear 01-12-2016 WSJ
Yahoo Responds To Video Ad Fraud Allegations 01-11-2016 AdExchanger
Warner Brothers Tests The Waters With Programmatic Video 01-07-2016 AdExchanger
What's Important When Buying Programmatically? 01-04-2016 eMarketer
Programmatic TV To Remain A Patchwork In 2016, Despite A Deeper Supply Pool 01-04-2016 AdExchanger
Video Platform Dailymotion And AOL Platforms Expand Programmatic Deal 12-15-2015 Mediapost
Videology, TubeMogul And The Trade Desk Ranked As Top DSPs For Video 12-11-2015 Mediapost
A+E Networks to Use AOL's Programmatic Platform in Massive Deal 12-03-2015 Adweek
SpotX Whitepaper Finds That Broadcasters Have Yet To Realize The Full Value Of Ads 12-03-2015 Mediapost
Amex: "Programmatic TV Is Still A Very Manual Process" 12-03-2015 AdExchanger
AOL survey: Most brands are bringing programmatic video buying in-house 11-20-2015 Digiday
Matomy Media Acquires Optimatic, Ups Digital Video Options 11-17-2015 Mediapost
Channel 4 launches its own premium video programmatic exchange 11-17-2015 Digiday
Sky brings programmatic to video 11-16-2015 Digiday
Google Unveils New Programmatic Native and Full-Screen Mobile Video Ads 11-13-2015 Adweek