VideoNuze Report Podcast #105 - Coldwell Banker's On Location - July 22, 2011 - VideoNuze

VideoNuze Report Podcast #105 - Coldwell Banker's On Location - July 22, 2011

Friday, July 22, 2011, 10:28 AM ET

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Posted by Will Richmond

Daisy Whitney and I are pleased to present the 105th edition of the VideoNuze Report podcast, for July 22, 2011.

In this week's podcast, Daisy and I broaden our focus beyond how media companies are using online video by discussing Coldwell Banker's "On Location" YouTube channel, which I wrote about earlier this week. The customized mapping unit in On Location allows home buyers to easily find and play videos about homes that meet their criteria as a starting point in their search process. Daisy notes that On Location is another example of how consumers are able to take better control and use online tools to educate themselves. Smart companies like Coldwell Banker are using online video to reinvent the way they do business and stay relevant in the changing digital world.

Click here to listen to the podcast (11 minutes, 56 seconds)

Click here for previous podcasts

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Categories: Brand Marketing, Podcasts

Topics: Coldwell Banker, Podcast, YouTube

Also see:

Inside the Stream: Disney+/Hulu UX Lags, ESPN and RSNs, NFL Skeptical of Sports JV