Penthera leaderboard - 3-10-20
  • VideoNuze Podcast #196 - 3 Key Themes from IBC

    I'm pleased to present the 196th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia. Colin was at the big IBC event in Amsterdam last week and today we discuss 3 of his key themes: how Amazon Web Services (AWS) has become deeply immersed in the online video industry, the rollout of HEVC (high efficiency video coding) plus 4K TV, and the prevalence of multi-screen video solutions.  

    Colin explains how AWS has succeeded in online video, particularly with cloud-based transcoding that leverage its elastic computing resources. This is a theme I hear repeatedly as well and wrote about recently with T3Media's integration with AWS.

    Colin then discusses how HEVC is rolling out, but notes continued industry reservations about 4K TV. Last, Colin observes that multi-screen video solutions were on display everywhere at IBC. With the rise of mobile phones, tablets and connected TV devices, multi-screen has become mainstream. One thing Colin notes was nowhere to be found at IBC was 3D, which he views as now dead on arrival.

    Click here to listen to the podcast (20 minutes, 2 seconds)

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