Tuesday, June 10, 2008, 11:44 AM ET|Posted by Will Richmond
Last Thursday I remarked on a really professional documentary video that the NY Times produced which offered a retrospective on Hillary Clinton's candidacy. The Times promoted it on page one, which I thought was pretty significant evidence of how newspapers are capitalizing on broadband video's news opportunities.
I just noticed another great example of a newspaper's involvement with video. Check out what the SF Chronicle posted on its SFGate.com site last Friday. Rather than producing their own documentary video, they culled about a dozen videos (mainly from YouTube) that were turning points in the campaign.
The accompanying article makes great points about how important broadband video is becoming in the political process. It also notes that video's uncontrolled and unscripted nature are important differences that candidates need to understand and embrace. The article is spot on and well-worth a read.