Frito-Lay

Doritos Up UGV Ante with $1 Million Prize for Top-Rated 2009 Super Bowl Ad Posted on 09-25-2008
The frenzy around user-generated video ads hit a new peak yesterday as Frito-Lay announced it is offering a $1 million prize to an amateur who creates...
Brand Marketers Jumping on Broadband Video Bandwagon Posted on 10-12-2007
Question: What do Frito-Lay, Unilever, Neiman Marcus, Heinz, Toyota, Smirnoff and MGM have in common? Answer: In just the last month each of these companies...