Cadent has unveiled its Cadent Advanced TV Platform, enabling national ad buyers and TV networks to achieve a higher level of efficiency and effectiveness in addressable TV advertising. In...
Below are the final two session videos from our recent SHIFT // Programmatic Video & TV Ad Summit. First up is “Bringing the Precision of the Digital Age to...
Video ad tech provider Cadent announced this morning enhancements to its core addressable linear TV solution to enable ad delivery across OTT, network DVR and VOD as well. The...