Title |
Date |
Source |
Category |
Omnicom’s Chief Research Officer Addresses The Realities Of TV Addressability |
11-16-2016 |
AdExchanger |
Advertising, Data |
Omnicom's Media Chief Sees 'Cautious Approach' to Upfronts Again This Season |
04-21-2015 |
WSJ |
Advertising |
Ad Giant Chief John Wren Throws Cold Water on TV`s Scatter Market |
10-21-2014 |
WSJ |
Advertising |
Omnicom Advises Marketers to Move 10% to 25% of TV Ad Dollars To Online Video |
10-06-2014 |
WSJ |
Advertising |
Binge TV Viewers Are More Receptive to Ads, Study Finds |
07-14-2014 |
WSJ - Digits |
Advertising, Binge-viewing, Research |
Omnicom Exec Says Twitter Deal Is About Mobile, Video, Programmatic |
05-27-2014 |
Adweek |
Advertising, Social Media |
Maker Studios, Omnicom Sign Eight-Figure Upfront Deal for Web Video |
05-06-2014 |
AdAge |
Advertising, Indie Video, MCN |