Advertising

Connected TV’s Share of Ad Impressions Remained Strong in Q2 Posted on 08-10-2022
Connected TV’s share of ad impressions remained strong in Q2 2022, according to new data released by Extreme Reach. CTV accounted for 38% of ad impressions the company served...
Inside the Stream Podcast: Netflix’s Plans for Ad Tiers and Paid Account Sharing Bring Complexity Posted on 07-22-2022
This week on Inside the Stream nScreenMedia’s Colin Dixon and I discuss Netflix’s plans to launch ad-supported service tiers and introduce paid account sharing options. Netflix provided updates on both...
Pixability Becomes a Member of GARM to Help Set Brand Safety and Suitability Standards Posted on 06-29-2022
Pixability has announced that it has become a member of the Global Alliance for Responsible Media (GARM), an initiative of the World Federation of Advertisers (WFA). Pixability will help...