Commerce
VideoNuze Analysis (36 items)
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Roku-Shopify Partnership Brings CTV Ads’ Full-Funnel Future a Step Closer
Posted on 09-22-2021
Yesterday’s partnership announcement between Roku and Shopify brings CTV advertising another step closer to realizing its ultimate potential as a full-funnel channel for advertisers. Loyal VideoNuze readers know that...
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Inside the Stream Podcast: FandangoNow and Vudu Merge In Wake of SVOD Crushing TVOD
Posted on 08-06-2021
(Reminder - if you are a listener of The VideoNuze Report podcast, please update your feed per below to the new Inside the Stream feeds which have been available for...
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Streaming is Driving Renewed Interest in Content/Commerce Intersection
Posted on 03-24-2021
Content being used to drive consumer purchases isn’t a new idea, but streaming is breathing renewed interest, with a variety of different strategies and implementations. A number of interviews and...
News from Around the Web (209 items)
- Roku Survey Finds Consumers Upbeat Heading Into Holiday Shopping Season; Spending Expected To Tick Up 5% Deadline - 09-15-2021
- Fandango Merges On-Demand Streaming Platform With Vudu The Hollywood Reporter - 08-03-2021
- YouTube to pilot test shopping from livestreams with select creators TechCrunch - 07-21-2021
- How BuzzFeed taps its resources to grow an early foray into livestream shopping Digiday - 07-20-2021
- YouTube acquires Indian social commerce startup Simsim TechCrunch - 07-19-2021
- QVC-HSN Streaming App Launches on Comcast Xfinity, Service Aims to Be Shoppable on TVs in 2022 Variety - 06-30-2021
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