Connected TV Advertising Summit (VIrtual) Leaderboard
  • Online Video Ad Summit Adds Speakers from American Express, Google, Macy's, NATPE

    I'm pleased to announce two more terrific sessions and speakers for the VideoNuze 2012 Online Video Advertising Summit on June 19th in NYC.

    Early-bird, discounted registration is now available (note, the VideoNuze Online Video Advertising Summit takes the place of last year's "ELEVATE" event).

    Using Video as a Strategic Engagement Tool
    - Lou Paskalis - VP, Global Media, Content Development & Mobile Marketing, American Express
    - Lauren Goody - Group Manager, Account Solutions, Google/YouTube Zoo
    - Mark Robertson - Founder and Publisher, ReelSEO (moderator)

    Description:
    Nothing engages new business prospects like video. That's why American Express and Google/YouTube teamed up to created "My Business Story," an innovative video tool for small businesses to create and post free videos which connect them with new and existing customers. In this session, learn about this platform at the intersection of online video and social media, and the results it has achieved.

    Online Video - Tapping Into A New Creative Canvas for Branding
    - Joe Feczko - SVP, Marketing Innovation and Integration, Macy's
    - Rick Feldman - President and CEO, NATPE

    Description:
    For creative marketing professionals, online video represents a whole new canvas for brand development. Never before have there been so many opportunities to visually define and develop a brand's identity. In this unique fireside chat, learn how one leading creative marketer is using online video and complimentary technologies to bolster the branding of the world's most famous retailer.

    The VideoNuze 2012 Online Video Advertising Summit will bring together executives from brands, agencies, technology providers and other stakeholders for a highly-focused day of learning and networking. Stay tuned for many more exciting speakers and sessions!

    Early-bird, discounted registration is now available (note, the VideoNuze Online Video Advertising Summit takes the place of last year's "ELEVATE" event).

     
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