• Innovation in Programmatic Session [SHIFT Video]

    Tuesday, December 12, 2017, 11:01 AM ET
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    Posted by Will Richmond

    At our recent SHIFT // Programmatic Video & TV Ad Summit, one of our sessions focused on innovation in programmatic video and TV, with many topics discussed including header bidding, AI, brand safety, mobile, role of data, syndication and much more.

    Panelists included Paul Bannister (EVP, CaféMedia), Dvir Doron (CMO/BDO, Cedato), Joe Lospalluto (Head of Sales, Americas, Smart), Chip Schenck (VP of Audience and Programmatic Solutions, Meredith), Frank Sinton (President and Founder, Beachfront Media) with Brian Ring (Principal Analyst, Ring Digital LLC) who moderated.

    Watch the video now!

     

     

    Categories: Advertising, Events, Programmatic

    Topics: Beachfront Media, Cedato, Meredith, SHIFT // 2017 Programmatic Video & TV Advertising Summit, Smart AdServer

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