VideoNuze Posts (6 items)
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Vevo Enlists iSpot for CTV Measurement
Posted on 03-02-2021
Music video network Vevo has chosen ad measurement provider iSpot to quantify connected TV audiences and authenticate the incremental reach of advertisers’ campaigns running on Vevo. CTV has been...
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iSpot Enhances Unified Ad Management With Person-Level Data
Posted on 12-09-2020
TV ad measurement provider iSpot has enhanced its unified ad measurement capability allowing brands to more accurately gauge incremental reach and effectiveness of cross-screen campaigns. iSpot has integrated demographic...
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VideoNuze Podcast #367: Netflix Falls Short in Q1; Data Comes to TV Ads
Posted on 04-21-2017
I’m pleased to present the 367th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia. Once again, we’d like to thank our podcast sponsor Akamai...
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