WhiteOps
VideoNuze Analysis (2 items)
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VideoNuze Podcast #299: Highlighting Top Industry Data Points This Week
Posted on 11-20-2015
I'm pleased to present the 299th edition of the VideoNuze podcast with my weekly partner Colin Dixon of nScreenMedia. This week there was a lot of industry data released...
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Videology - White Ops Study Details Cost of Bots on Video Advertising
Posted on 11-16-2015
Fraud in video advertising is a significant problem causing billions of dollars in losses throughout the industry. To help drive a common understanding and gain consensus around what should...
News from Around the Web (5 items)
- Russian Hackers Stole Millions From Video Advertisers, Ad Fraud Company Says WSJ - 12-20-2016
- Videology, White Ops Say They Blocked More Than 28 Billion Bot Requests Mediapost - 05-17-2016
- Bots Will Cost Digital Advertisers $7.2 Billion in 2016, Says ANA Study Adweek - 01-19-2016
- Videology and White Ops Report Shows That Blocking Bots on Video Ads Can Increase Brand Engagement by 22% Press Release - 11-12-2015
- Nearly 25% of Video Ad Views Are Fraudulent, and 6 Other Alarming Stats Adweek - 12-09-2014
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