DataXu
VideoNuze Analysis (3 items)
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Bringing the Precision of the Digital Age to Television and Key Trends in Programmatic [SHIFT Videos]
Posted on 12-21-2017
Below are the final two session videos from our recent SHIFT // Programmatic Video & TV Ad Summit. First up is “Bringing the Precision of the Digital Age to...
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Video Ad Tech Providers Keep Evolving With the Market’s Demands
Posted on 07-13-2017
Yesterday I posted the recent Video Ad Summit keynote interview with Brian Lesser, CEO of GroupM North America, in which he articulated some of the key challenges facing advertisers...
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DataXu’s Programmatic TV White Paper Outlines Opportunities and Challenges
Posted on 12-15-2015
Demand-side platform DataXu has published a new white paper on programmatic TV which provides great insights on opportunities and challenges going into 2016. The paper notes there’s still a...
News from Around the Web (8 items)
- It’s All About Context: Why Ad Dollars Aren’t Following The Viewers Flocking To CTV AdExchanger - 01-11-2021
- Amazon To Drop Dataxu From Fire TV DSP Service AdExchanger - 12-13-2019
- Roku is buying ad tech company Dataxu in $150 million deal CNBC - 10-22-2019
- Amazon Allows Fire TV Ad Buys Through Dataxu, The Trade Desk Mediapost - 07-29-2019
- OTT Demand Once Preceded The Supply, But The Tide Has Turned AdExchanger - 06-04-2018
- DataXu Adds Video Inventory To Private Exchange RTM Daily - 03-06-2014
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