News for 'IPG Media Lab'
| Title | Date | Source | Category |
|---|---|---|---|
| IPG Units Find Video Ad Format Mixes Work Best In The Media Mix | 07-09-2020 | Mediapost | Advertising |
| Study: People Are Not Most Attentive When Watching TV at Home | 09-29-2014 | Adweek | Advertising, Research |
| OTT Faces Challenges, Consumers Stay With Linear TV | 09-16-2014 | Mediapost | Cable Networks, Research |
| Are Tablet Users the New Couch Potato? | 08-24-2013 | Variety | Advertising, Research |
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