• Inside the Stream: Antenna Data on the Bundle’s Power, Annual Plans and More

    Friday, June 21, 2024, 10:24 AM ET
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    Posted by Will Richmond

    Antenna has released its new “State of Subscriptions” report, which is full of data and insights addressing some of the most pressing topics in the streaming industry.

    On this week’s podcast, we dig into some of the report’s key takeaways about how annual subscriptions aren’t gaining much traction with viewers, why streaming bundles are already succeeding, the surprising degree to which subscribers are accepting price increases, the ascendancy of ad-supported tiers and more.

    Listen to the podcast now (32 minutes, 16 seconds)




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    Categories: Advertising, Podcasts, SVOD

    Topics: Antenna

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