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As Appointment TV Fades, Live Sports Viewing Becomes Darling of Online Era
Tuesday, March 4, 2014, 9:47 AM ETPosted by:The streaming industry is currently undergoing incredibly exciting and important changes that are affecting the way viewers consume content. As 'appointment TV' continues to fade, the fact is live events and sports are some of the only real appointments consumers are keeping. These live events are the driving force shaping the streaming industry; giving way to a new era of live interactive digital viewing and monetization of content with added benefits of increased time spent online, more user analytics and ultimately revenue growth.
Categories: Live Streaming, Sports
Topics: NeuLion
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