Telaria
VideoNuze Analysis (4 items)
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Why Connected TVs Will Shift More Ad Spending [VIDEOS]
Posted on 06-17-2019
At the recent 9th annual VideoNuze Video Ad Summit, connected TV was a major focus throughout the day. In a presentation, Telaria CEO Mark Zagorski shared research illustrating how...
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Research: Telaria and Hulu Find CTV Advertising Helps DTC Brands
Posted on 04-11-2019
Telaria and Hulu have released research finding that CTV advertising is helping Direct-to-Consumer (DTC) brands succeed with their marketing objectives. Importantly, the research notes that the reasons people shop...
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CTV Ad Boom Delivers Big Results for Public Companies Including Telaria, The Trade Desk and Roku
Posted on 02-28-2019
Looking for confirmation of the outsized rewards of being well-positioned in the booming connected-TV (CTV) ad space? Then look no further than the Q4 ’18 and full year 2018 performance...
News from Around the Web (5 items)
- Post-Merger, Rubicon Project and Telaria Rebrand as Magnite Adweek - 06-30-2020
- Ad tech players Rubicon Project and Telaria to merge in bid to seize on connected TV ad growth AdAge - 12-19-2019
- Telaria Launches Addressable Products for Connected TV Multichannel News - 09-27-2019
- Confusion Over Streaming Live Events Reduces Cord Cutting Multichannel News - 06-29-2018
- Frequency Capping Is Far From Solved In Connected TV AdExchanger - 01-16-2018
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