The Trade Desk

Research: Viewers Manage Spending With Password Sharing and Ad Tolerance Posted on 01-08-2020
These days there’s no shortage of SVOD services to choose from, with each one seeing to grab a slice of viewers’ monthly spending. And with cord-cutting on the rise, undoubtedly...
CTV Ad Boom Delivers Big Results for Public Companies Including Telaria, The Trade Desk and Roku Posted on 02-28-2019
Looking for confirmation of the outsized rewards of being well-positioned in the booming connected-TV (CTV) ad space? Then look no further than the Q4 ’18 and full year 2018 performance...
Evidence of Connected TVs’ Advertising Momentum Grows Posted on 05-15-2018
Connected TVs like Roku, Chromecast, Fire TV and others were originally used mainly for watching ad-free SVOD services on the big screen. But as the sheer number of ad-supported premium...