The Trade Desk
VideoNuze Analysis (3 items)
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Research: Viewers Manage Spending With Password Sharing and Ad Tolerance
Posted on 01-08-2020
These days there’s no shortage of SVOD services to choose from, with each one seeing to grab a slice of viewers’ monthly spending. And with cord-cutting on the rise, undoubtedly...
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CTV Ad Boom Delivers Big Results for Public Companies Including Telaria, The Trade Desk and Roku
Posted on 02-28-2019
Looking for confirmation of the outsized rewards of being well-positioned in the booming connected-TV (CTV) ad space? Then look no further than the Q4 ’18 and full year 2018 performance...
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Evidence of Connected TVs’ Advertising Momentum Grows
Posted on 05-15-2018
Connected TVs like Roku, Chromecast, Fire TV and others were originally used mainly for watching ad-free SVOD services on the big screen. But as the sheer number of ad-supported premium...
News from Around the Web (11 items)
- Nearly Two-Thirds of US Households Could Become Cord-Cutters The Hollywood Reporter - 04-21-2020
- FreeWheel’s Digital-Like Way of Buying TV Is Ready for Prime Time Adweek - 04-15-2020
- The Trade Desk CEO Jeff Green on Google, Netflix and the death of linear TV AdAge - 03-31-2020
- The Trade Desk slated to run first campaign on CTV during March Madness AdAge - 02-25-2020
- Amazon Allows Fire TV Ad Buys Through Dataxu, The Trade Desk Mediapost - 07-29-2019
- Trade Desk's chief client officer on AT&T's AppNexus deal and the future of TV AdAge - 06-28-2018
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