VideoNuze Posts (2 items)
Interview: Hershey’s Goes All In on CTV and OTT Advertising in 2020
Posted on 12-12-2019
Hershey’s, the iconic chocolate and candy maker, is going all in on Connected TV (CTV) and OTT (Over the Top), planning to increase its ad spending by 9x in 2020...
Hershey’s Head of Global Media Discusses How to Achieve Reach in the Digital Age [AD SUMMIT VIDEO]
Posted on 06-30-2016
In his keynote interview at the recent Video Ad Summit, Charlie Chappell, Hershey’s head of global integrated media, shared lots of great insights on how the company is adapting...