VideoNuze
  • Close
  • Posts
  • News Roundup
  • Podcasts
  • Perspectives
  • Events
  • Categories

Hershey's

VideoNuze Posts (2 items)

  • Interview: Hershey’s Goes All In on CTV and OTT Advertising in 2020 Posted on 12-12-2019

    Hershey’s, the iconic chocolate and candy maker, is going all in on Connected TV (CTV) and OTT (Over the Top), planning to increase its ad spending by 9x in 2020...

  • Hershey’s Head of Global Media Discusses How to Achieve Reach in the Digital Age [AD SUMMIT VIDEO] Posted on 06-30-2016

    In his keynote interview at the recent Video Ad Summit, Charlie Chappell, Hershey’s head of global integrated media, shared lots of great insights on how the company is adapting...

See all items

Related News (1 item)

  • Hershey's Looks to New Video Metrics for Cool Blasts Videos AdAge - 10-01-2015
See all items

Connect with VideoNuze

Receive VideoNuze Daily
Sample Newsletter

Exclusive News Roundup

  • Disney and Charter Strike Surprise Deal That Adds Hulu and Returns Axed Cable Channels to Lineup The Hollywood Reporter
  • TikTok and Meta want a piece of YouTube’s TV success Tubefilter
  • YouTube adds an AI Overviews-like search results carousel TechCrunch
  • Streaming Enters New Phase Of “More Stable Growth” As Ad Tiers Gain Traction & Subscriber Churn Reduces Deadline
  • The Mainstream News Battle Hits YouTube: How Fox News, CNN, MSNBC Stack Up The Wrap
  • Google Cuts Google TV Budget as Company Focuses on YouTube and Gemini Cord Cutters News
More News
CTV x AI PREVIEW 2025  medium rectangle - 3-3-25

Our Sponsors

  • CTV x AI PREVIEW 2025

About VideoNuze

VideoNuze is the authoritative online source for original analysis and news aggregation focused on the burgeoning online video industry. Founded in 2007 by Will Richmond, a 20-year veteran of the broadband, cable TV, content and technology industries, VideoNuze is read by executive-level decision-makers who need to get beyond the standard headlines and achieve a deep understanding of online video’s disruptive impact.

© Copyright 2025. Broadband Directions LLC. All rights reserved.
  • VideoNuze
    • About Us
    • Contact Us
    • Sponsoring VideoNuze
    • Will Richmond
    • Terms & Conditions